Freelance Paid Search Strategist, Japanese – English

🔥 18 hours ago

🇨🇦 Canada – Remote

⏳ Contract/Temporary

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 14%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Brafton Inc.

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2008

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Brafton Inc. is a leading content marketing company that combines creative expertise with advanced marketing data and technology. Founded in 2008, Brafton aims to simplify high-impact content marketing through its platform, strategy, and content creation services. With a global team that includes SEOs, social media specialists, designers, and consultants, Brafton delivers a wide range of content solutions, including blog posts, infographics, videos, and more, all designed to drive ROI for clients across various industries.

📋 Description

• Manage and optimize Google Ads campaigns for Japanese audiences, including Search, Performance Max and Display • Translate and adapt ad copy for Japanese audiences while maintaining brand tone and cultural nuance • Conduct Japanese-market keyword research using local tools and methods • Analyze Japanese search term reports and keyword data to inform optimizations and negative keyword lists • Provide strategic recommendations on campaign targeting, ad structure and messaging • Prepare regional performance insights and metrics aligned with the global PPC framework • Collaborate asynchronously with English-speaking teams across time zones

🎯 Requirements

• Fluent in both English and Japanese (spoken and written), able to translate and adapt ad copy for Japanese audiences while maintaining brand tone and cultural nuance • Proven experience managing Google Ads campaigns, including Search, Performance Max and Display, ideally for B2B clients • Experience with local keyword research tools and methods relevant to the Japanese market, beyond Google Translate or automated translation tools • Strong ability to analyze search term reports and keyword data in Japanese to inform optimizations and negative keyword lists • Ability to provide strategic recommendations on targeting, ad structure, and messaging for Japanese campaigns • Familiarity with regional performance reporting and preparing insights and metrics that roll up to a global PPC framework • Comfortable collaborating asynchronously across time zones with English-speaking teams • Minimum 2–3 years’ experience in paid media, ideally with international campaign management exposure • Strong written communication skills for providing clear updates and context behind optimizations • Native, Fluent or Professional Japanese language proficiency • Experience with NAVER ads is a bonus, not essential • Korean language proficiency is a bonus, not essential