Business Development Manager

🕒 October 21

🏄 California – Remote

🏄 California – Remote

💵 $90k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Business Development (BDR)

👻 Ghost score 0%

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C.A. Carlin

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1962

🤝 B2B

📣 Marketing

🛒 Retail

B2B • Marketing • Retail

C. A. Carlin is a company that has been enhancing brand value in the consumer packaged goods (CPG) industry for nearly 60 years. With a national reach, C. A. Carlin offers a comprehensive suite of services including sales management, marketing and analytics, and retail services. The company provides dedicated category experts for a variety of retail channels such as drug stores, mass retailers, vending, natural and specialty grocery, convenience stores, and limited assortment retail. Their focus is on keeping clients informed of the latest industry trends and identifying untapped sales opportunities to achieve business goals and successful outcomes.

📋 Description

• Drive revenue growth for the brands represented by C.A. Carlin. • Own client relationships and serve as the primary point of contact for assigned clients. • Advocate for clients internally and deliver exceptional service. • Develop and implement sales strategies aligned with client goals and company objectives. • Present product lines to buyers and lead discussions on assortment, promotional planning, and execution. • Negotiate pricing, placement, and promotional opportunities with retail partners. • Identify new business opportunities and secure incremental sales. • Use competitive activity and industry trends to shape growth strategies. • Analyze sales data and market trends to provide actionable insights. • Prepare regular reports on performance, opportunities, and challenges. • Partner with analytics, retail, and sales support teams on client initiatives, promotional programs, and product launches. • Report to a Channel Lead.

🎯 Requirements

• 3+ years of experience in sales, account management, or business development in a CPG, retail, or sales agency environment. • Proven ability working with Confection, Snack, or Center Store Food Manufacturer driving sales at retail chains and Independents in this market. • Proven ability to lead sales strategy, negotiate complex agreements, and consistently deliver against revenue and growth targets. • Strategic, commercial thinking — the ability to build and execute account strategies that align client objectives with company goals. • Confident communication and presentation skills, including leading buyer meetings, executive reviews, and high-impact presentations. • Comfort analyzing sales performance, market trends, and competitive activity to inform strategy and decision-making. • Demonstrated ability to lead initiatives, influence stakeholders, and mentor junior team members without direct authority. • Strong organization and adaptability — managing multiple accounts, initiatives, and deadlines while staying focused on results as priorities shift. • Deep understanding of retail environments, category management, assortment strategy, and shopper behavior. • Knowledge and/or experience driving sales with key Independent Grocery groups such as Nugget Markets, PAQ, Mollie Stone, and Lunardi’s.

🏖️ Benefits

• PTO and Sick days • 11 paid company holidays per year • 1 Floating holiday • 2 paid volunteer days per year • Up to 3 months fully paid parental leave (regardless of gender) • Medical, dental, and vision • Paid company life insurance • 401k with company match • Summer hours (half day Fridays from Memorial Day thru Labor Day)

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