CRM Marketing Specialist

🕒 September 22

🇺🇸 United States – Remote

💵 $60k - $70k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🏆 Customer Success

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Delta Defense LLC

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2003

💼 Consulting

🛡️ Insurance

📣 Marketing

Consulting • Insurance • Marketing

Delta Defense LLC is the official service provider for the USCCA (United States Concealed Carry Association), providing nationwide sales, marketing, operations, administrative support and licensed insurance agency services from its principal office in West Bend, WI. The company serves individual gun owners and USCCA members by offering self-defense liability insurance, membership support, customer engagement, and related products and resources, and operates as Delta Defense Insurance Services in California. Delta Defense works with business partners, independent insurance agencies, and benefits vendors to manage member services and publishes required transparency files through healthcare benefits partners.

📋 Description

• Act as the Braze expert within the Lifecycle Marketing workflow • Build, QA test, schedule, and deploy CRM communications across email, SMS, web, mobile app, and automated lifecycle journeys • Build and maintain lifecycle journeys, nurture flows, triggered communications, and automation workflows • Own audience segmentation expertise, list preparation, and deployment activities in partnership with lifecycle and data teams • Own communication triggers, audience rules, timing logic, and workflow conditions • Maintain process consistency across CRM work, including intake, build timelines, QA steps, approvals, deployment readiness, and post-launch follow-up • Coordinate timelines, track deliverables, and help move cross-functional work forward • Support campaign performance reporting and provide execution-level insights • Coordinate campaign and lifecycle communication deployment across teams • Support send readiness, final checks, list validation, scheduling, and launch execution • Work within CRM, automation, project management, and reporting systems • Identify process gaps, workflow issues, and operational improvements • Serve as the primary user of CRM and marketing automation platforms

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Business, Digital Marketing, or a related field; or equivalent combination of education and experience • 3+ years of experience in CRM marketing, email marketing, marketing automation, lifecycle marketing, or related digital marketing roles • Ability to manage multiple projects simultaneously while maintaining accuracy, attention to detail, and adherence to established processes • Experience executing email, SMS, and/or automated marketing campaigns within Braze or a related CRM or marketing automation platform • Experience building, testing, scheduling, and deploying marketing communications • Experience with audience segmentation, list management, and campaign deployment processes • Experience coordinating projects and working cross-functionally with creative, marketing, data, and technology teams • Experience using CRM and/or marketing automation platforms such as Braze, Salesforce Marketing Cloud, HubSpot, Marketo, Iterable, Adobe Campaign, or similar systems • Familiarity with customer journey workflows, trigger-based communications, and lifecycle marketing concepts • Experience performing campaign QA, testing, troubleshooting, and deployment validation • Working knowledge of project management and workflow tools such as ClickUp, Asana, Jira, Monday.com, Wrike, or similar platforms • Proficiency with Microsoft Office and/or Google Workspace applications • Ability to travel up to 10% as required • Preferred: experience executing complex Lifecycle Marketing projects within Braze • Preferred: experience supporting customer lifecycle, retention, membership, or subscription-based marketing programs • Preferred: experience working with SMS marketing platforms • Preferred: experience using CRM reporting and campaign performance dashboards • Preferred: familiarity with audience segmentation and customer data concepts • Preferred: basic understanding of HTML and email template editing • Preferred: experience working in highly regulated, compliance-driven, or fast-paced marketing environments

🏖️ Benefits

• Eligible for Company Incentive Bonus • Growth opportunities and investment in employees • Meaningful work with real impact