Organic Marketing

🕒 August 24

🇮🇳 India – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on Drivetrain's careers page, not through a job board

First seen by Remote Rocketship August 24

Still open on Drivetrain's site. Checked 45 minutes ago.

Logo of Drivetrain

Drivetrain

11 - 50 employees

💼 Consulting

📣 Marketing

💸 Finance

Consulting • Marketing • Finance

Drivetrain is a strategic finance platform that offers AI-powered FP&A (Financial Planning and Analysis) software designed to accelerate planning, tracking, and forecasting. It empowers finance teams globally to create board-ready reports, analyze trends, manage integrations, and make informed decisions with real-time data. The platform supports cross-functional collaboration, allowing departments such as RevOps, sales, customer success, HR, and marketing to access and utilize critical financial data seamlessly. With features like customizable graphs, charts, and models, Drivetrain enhances financial modeling, forecasting, and decision-making capabilities for enterprises.

📋 Description

• Own and grow organic acquisition channels including SEO, content, community, and organic social • Set the organic growth strategy with pipeline and traffic targets • Build and manage a content engine covering blogs, guides, comparison pages, and thought leadership • Target content at finance/FP&A personas in B2B SaaS • Run technical and on-page SEO, including keyword strategy, site architecture, internal linking, content refreshes, and performance tracking • Use AI tools to scale content research, drafting, optimization, and repurposing while maintaining quality and brand voice • Grow organic social presence, especially on LinkedIn, through founder/executive ghostwriting, company page strategy, and community engagement • Partner with product marketing and design on landing pages, comparison content, and conversion optimization • Analyze funnel performance from traffic to signups/pipeline and report findings • Use data to prioritize the roadmap • Monitor SEO and AI-search shifts, including LLM-driven search performance, and adapt strategy

🎯 Requirements

• 4–7 years in organic marketing, SEO, or content marketing, ideally in B2B SaaS • Proven track record of driving measurable organic traffic and pipeline growth • Strong writing and editing skills • Working fluency with AI tools, including LLMs for research, drafting, optimization, and workflow automation • Comfort with SEO tooling such as Ahrefs/Semrush, GSC, and GA4 • Basic technical SEO knowledge • Ability to work independently in a fast-moving startup while balancing strategy and hands-on execution • Bonus: experience marketing to finance/FP&A or other technical B2B personas

🏖️ Benefits

• Remote-friendly work arrangement • Great degree of autonomy • Open and transparent culture • Opportunity to explore new ideas, take risks, make mistakes, and learn • Customer-centric, product-led growth environment

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