Vice President – Product Marketing

🕒 July 21

🏄 California – Remote

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💵 $245k - $255k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

🦅 H1B Visa Sponsor

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Logo of Enable

Enable

201 - 500 employees

🚘 Automotive

🏗️ Construction

📦 Logistics

Automotive • Construction • Logistics

Enable is a software company providing a comprehensive rebate management platform that helps businesses optimize their rebate processes. It offers solutions for managing annual rebates, special pricing agreements, promotions, commissions, and more, leveraging AI-powered analytics for smarter decision-making. Enable’s platform is designed to enhance financial outcomes by streamlining the rebate management process, improving trading partner collaboration, and providing advanced reporting and data integration capabilities. It serves a range of industries including automotive, construction, electrical, and pharmaceutical sectors, catering to buying groups, distributors, retailers, manufacturers, and service providers. By utilizing Enable’s platform, businesses can maximize rebate revenue, improve cash flow, and drive strategic growth through precise rebate management and optimization.

📋 Description

• Drive revenue impact through influence on pipeline, win rates, deal velocity, and ACV in partnership with Sales. • Define category positioning, narrative, and differentiation while leading market education for Commercial Intelligence. • Partner closely with Product to shape roadmap based on market opportunity, customer insight, and competitive dynamics. • Align packaging and pricing to value, buyer segments, and overall growth strategy. • Lead disciplined, high-impact product launches and go-to-market execution. • Enable Sales with clear, differentiated messaging, tools, and deal support that improves conversion. • Build a strong value-to-proof engine with ROI-driven case studies and customer advocacy for sales enablement and product-specific advocacy. • Operate as a revenue leader with accountability for business outcomes, not as a support function. • Create clarity in ambiguous environments and align cross-functional teams. • Scale impact through AI-first workflows and leverage rather than headcount. • Set the standard for excellence in Product Marketing practices and execution. • Work cross-functionally as a peer to Product and Sales leadership. • Drive the transition from legacy approaches to modern, AI-native capabilities and translate that shift into clear customer value and differentiation.

🎯 Requirements

• Ten or more years of experience in Product Marketing within B2B SaaS. • Experience in enterprise software and complex sales cycles. • Proven impact on win rates, positioning, and go-to-market execution. • Strong experience partnering with Product on strategy and roadmap development. • Experience leading or supporting transitions from legacy technology to modern, AI-native solutions. • Experience working with industry analysts such as Gartner and Forrester.

🏖️ Benefits

• Unlimited Paid Time Off: Flexible PTO policy based on trust, balancing personal time and business needs • Wellness Benefit: Quarterly incentive dedicated to improving your health and well-being • Comprehensive Insurance: Health and life coverage for you and your family • Lucrative Bonus Plan: Enjoy a rewarding bonus structure subject to company or individual performance • Equity Program: Benefit from our equity program with additional options tied to tenure and performance • Career Growth: Explore new opportunities with our internal mobility program • Training: Access a range of workshops and courses designed to boost your professional growth and take your career to new heights • Pets: Bring your pets to our welcoming, pet-friendly offices

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