Principal Product Marketing Manager

🕒 July 21

🤠 Texas – Remote

🤠 Texas – Remote

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 55%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Bizee powered by Incfile

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2004

💼 Consulting

💸 Finance

⚖️ Legal

Consulting • Finance • Legal

Bizee powered by Incfile is a company that specializes in assisting entrepreneurs in forming and managing their businesses. They offer a variety of business formation services including LLCs, S-Corporations, C-Corporations, and Nonprofits, while providing essential tools for business management such as virtual addresses, EINs, business licenses, and trademark registrations. Bizee also supports businesses with compliance services like registered agent services, annual reporting, and amendments. With a focus on making business formation easy and affordable, Bizee serves as a comprehensive service provider for startups and small businesses, guiding them from inception to growth with resources like tax consultations and bookkeeping support. Founded in 2004, Bizee commits to customer satisfaction with extensive support options and a strong industry reputation.

📋 Description

• Define and evolve Bizee’s foundational product messaging and positioning • Audit Bizee’s full product portfolio and own how each product is positioned and marketed • Lead pricing and packaging strategy across formation, subscription, and add-on products • Drive subscription and add-on product marketing through messaging, positioning, and product education • Optimize funnel messaging and positioning in partnership with Growth • Lead third-party partner marketing for co-branded landing pages, emails, and in-app surfaces • Equip Sales and Customer Success with messaging, collateral, and training • Lead cross-functional go-to-market for new packages, pricing changes, product repositioning, and audience expansion initiatives • Drive customer, market, and competitive research • Define and own launch objectives, KPIs, and measurement frameworks for product marketing initiatives

🎯 Requirements

• 8+ years of product marketing experience, ideally in a subscription, SaaS, or platform business with a complex product portfolio • Experience building or scaling a product marketing function from an early stage • Deep experience driving pricing and packaging strategy, including research design and packaging structure decisions • Demonstrated impact on subscription retention, attach, and conversion through messaging, positioning, and product education • Strong cross-functional partnership experience with growth, product, partnerships, sales, and customer success teams • Management experience and readiness to build and lead a product marketing team • Must be authorized to work in the United States

🏖️ Benefits

• Health Care Plan (Medical, Dental & Vision) • Life Insurance (Basic, Voluntary & AD&D) • Virtual Wellness Resources • Work From Home