Head of Content & Campaigns

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EventMobi

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2009

💼 Consulting

🍽️ Food & Beverage

✈️ Travel

Consulting • Food & Beverage • Travel

EventMobi is a comprehensive event management platform that offers a flexible range of tools for organizing in-person, virtual, and hybrid events. Founded in 2009, EventMobi provides solutions such as mobile event apps, live streaming, video production, and attendee engagement features to create immersive event experiences. The platform is trusted by associations, agencies, and corporations to handle various aspects of event management, including registration, badge design, social media integration, and analytics. With over 15 years of experience, EventMobi continues to enhance the event experience for planners and attendees alike.

📋 Description

• Own content gap analysis across the funnel from TOFU to BOFU • Create and update blogs, landing pages, website videos, YouTube scripts, and lead magnets • Own SEO and AEO strategy end to end, including keyword and prompt tracking • Repurpose content across formats and build distribution campaigns • Lead the company, founder, and subject-matter-expert social program and promotional calendar • Own campaign strategy, calendar, content, work-back schedules, and status updates • Review and approve emails, launch videos, and customer communications before release • Partner with Product to develop pipeline-generating product launches • Coordinate regional marketing to synchronize launches and campaigns • Lead the content team and manage Marketing Admin & Creative • Collaborate with demand generation, marketing operations, events, product, sales, and regional marketing • Support EventMobi’s event management platform marketing for conference organizers and event experiences

🎯 Requirements

• 8+ years of progressive B2B marketing experience • Corporate-side marketing experience, not agency experience • Built and run an SEO/AEO strategy from scratch • Owned a content and campaign calendar end to end • High-level writing and editing skills • Ability to turn brand voice and positioning into effective copy • Experience coordinating product launches across product and regional teams • Daily use of AI in workflow • Ability to learn new tools quickly • Comfortable working with high autonomy • Ability to take work off a VP’s plate without needing the role fully defined • Safe, comfortable, and ergonomic private, quiet workspace • Reliable internet connection capable of video calls, with at least 30 Mbps download speed

🏖️ Benefits

• CA$120,000-$150,000 (Base + Bonus) • Stock Option • Benefits • 15 days annual leave • 3 summer days • Birthday as a holiday • Regional in-person gatherings and co-working sessions throughout the year • Top-of-the-line hardware • Best collaboration software for remote work • Remote-work tools and hardware for working from home • Diverse and equal opportunity workplace • Accommodations available upon request during the selection process