Creative Director

Job not on LinkedIn

🔥 0 minutes ago

🌐 Canada, United States – Remote

🇨🇦 Canada – Remote 🇺🇸 United States – Remote

💵 CA$110k - CA$135k / year

⏰ Full Time

🔴 Lead

🧑‍🎨 Art Director

👻 Ghost score 20%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Foundation Marketing

WebsiteLinkedInAll Job Openings

11 - 50 employees

📣 Marketing

🤝 B2B

☁️ SaaS

Marketing • B2B • SaaS

Foundation Marketing is a specialized marketing agency that helps B2B technology and SaaS companies build AI-era visibility and demand. They focus on Generative Engine Optimization (GEO) to ensure brands are cited and recommended by large language models and other AI systems, and combine technical SEO, content creation, digital PR, LLM advertising, paid media, and distribution (including Reddit, YouTube, and earned channels) to drive pipeline and measurable ROI. Foundation serves AI companies, martech, cybersecurity, developer tools, data & analytics, professional services, manufacturing, and higher-education enterprise technology clients.

📋 Description

• Own the quality bar for written content, design, video, social and ad creative • Design and manage the creative quality gate, including criteria, checklists and pod ownership • Review samples of work weekly, handle escalations and personally review high-stakes deliverables • Provide actionable feedback when work is not ready for clients • Set and document creative standards, guidelines, examples, storytelling and brand frameworks • Manage and develop creative makers not yet placed in pods • Run technical skill assessments for creative hires and hold veto authority on creative quality • Define career levels for writers, designers, editors and producers and provide promotion input • Coach creative staff, provide regular feedback, train team members and close skills gaps • Build and roll out AI tools and workflows to improve quality and speed • Ensure partners, freelancers and third-party creators meet Foundation's creative standards • Collaborate across client pods led by Group AEO Marketing Directors and supported by AEO Program Directors • Report to the Head of Client Services and maintain dotted-line relationships with creative staff across pods and freelance partners

🎯 Requirements

• 8+ years in creative leadership for B2B brands, in an agency or in-house • Portfolio across writing, design and video • Experience building quality systems, including standards, review gates and feedback loops, as volume grew • Ability to make independent creative-quality decisions under deadline pressure • Hands-on experience building AI agents, tools or workflows for real creative work • Experience with tools such as Claude, Figma, Higgsfield, HeyGen or ElevenLabs • Experience teaching and developing writers, designers and editors, including people who do not report directly to you • Clear point of view on what makes content get found and cited by AI assistants and how that changes the creative brief

🏖️ Benefits

• Variable compensation: Target 10% of base, tied to KPIs • Benefits are on top of base • Full remote work • Full-time schedule, Monday to Friday, approximately 40 hours per week

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