Head of B2B Marketing

🕒 July 30

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎡 Marketing

👻 Ghost score 15%

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Genspark

51 - 200 employees

🤖 Artificial Intelligence

☁️ SaaS

⚡ Productivity

💰 $100M Series A on 2025-03

Artificial Intelligence • SaaS • Productivity

Genspark is an all-in-one AI workspace and tools platform offering a broad suite of AI-powered products across writing, design, audio/video, business & productivity, and developer utilities. It provides a wide catalog of AI tools such as document and PDF generators, chat, note taker, image and video generators, audio transcription and voice cloning, business plan and dashboard generators, spreadsheet and presentation tools, CRM and database builders, and specialized products like Genspark Claw, Speakly, GenClipboard, and GenTerminal. Genspark also offers regional versions (Genspark Global, Korea, Japan, Brasil, France, Italia, Español) and integrates multiple model backends (GPT, Claude, Grok, Seedream). The company emphasizes natural-language data querying and live dashboard creation, targeting users who want to convert plain-English questions into charts, dashboards, and various AI-generated content and assets.

📋 Description

• Build the B2B marketing function from the ground up—strategy, team, systems, and culture • Define the enterprise narrative and segmentation strategy for Team and Enterprise plans • Own the full-funnel B2B marketing motion from awareness through pipeline to expansion • Establish the operating rhythm with Sales, Product, and Growth teams • Design the motion that converts product-qualified accounts (PQAs) into enterprise pipeline • Build the infrastructure to translate product usage signals into sales-ready opportunities • Create the case study and proof engine that gives enterprise buyers confidence • Partner with Sales Leadership as the primary marketing strategist and advisor • Shape pricing, packaging, and positioning for B2B tiers • Design and execute ABM, field marketing, and demand generation programs • Build the events and executive briefing strategy that moves markets, not just fills calendars • Own pipeline creation and acceleration targets for B2B segments • Build measurement frameworks that prove marketing's contribution to revenue • Influence how the company thinks about attribution, investment, and GTM priorities • Report directly to the C-suite on B2B marketing performance and strategic initiatives

🎯 Requirements

• 12–15 years in B2B marketing, with at least 5 years in a leadership role at a high-growth SaaS company • Direct experience building or significantly contributing to a B2B marketing function at a product-led company moving from self-serve to sales-assisted/enterprise • Deep fluency in demand generation, ABM, field marketing, and revenue marketing—plus the ability to move between strategy and hands-on execution • Proven track record building pipeline, accelerating deals, and influencing revenue in B2B segments • Strong cross-functional leadership with Sales, Product, and Growth teams—you know how to earn trust and drive alignment • Comfort with ambiguity and early-stage motion building—you're energized by 0→1, not intimidated by it • Executive presence and credibility to present to C-suite stakeholders and challenge assumptions with data

🏖️ Benefits

• Health insurance • Remote work options

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