Director of Business Development – Senior Living, Food Service Management

🕒 October 24, 2025

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Logo of Genuine Foods

Genuine Foods

501 - 1000 employees

Founded 2013

🏥 Healthcare

🏨 Hospitality

📦 Logistics

Healthcare • Hospitality • Logistics

Genuine Foods is the leading national, purpose-driven food service company. We turn everyday meals into memorable experiences through delicious, scratch-made dishes rooted in culinary excellence, health and wellness, and hospitality that goes beyond the plate. Our specialties include food policy and advocacy development, food service consulting and assessments, food service operations, and providing healthy meals for schools and adults.

📋 Description

• Design and implement territory-level business plans that achieve sales, market share, and revenue goals. • Build and maintain a pipeline of high-value prospects through proactive outreach, relationship-building, and market research. • Lead client discovery meetings, tastings, and site visits to demonstrate Genuine Foods’ capabilities and build trust with stakeholders. • Analyze RFPs/RFIs and develop tailored proposals and pricing strategies in collaboration with internal teams. • Coordinate with Finance, Operations, Culinary, and Marketing to ensure proposals and contract terms align with client expectations and organizational goals. • Maintain accurate sales forecasts and pipeline data in the CRM; share insights and updates with leadership. • Track industry trends, regulatory updates, and competitor activity to refine approach and offerings. • Collaborate with senior leadership to shape strategy, identify market opportunities, and support cross-functional initiatives. • Contribute to ongoing improvements in sales methodology, tools, training, and reporting processes.

🎯 Requirements

• Minimum 5 years of consultative sales experience • At least 3 years of experience selling contract foodservice solutions to senior living or healthcare institutions • Proven success closing multimillion-dollar contracts with complex stakeholder involvement • Deep understanding of the senior living market, resident experience expectations, and operational constraints • Experience navigating public and private sector procurement processes • Strong ability to present, negotiate, and close with executive decision-makers • Entrepreneurial and self-directed, with excellent communication and relationship-building skills.

🏖️ Benefits

• Competitive compensation and performance bonuses • Medical, dental, and vision insurance • 401(k) with company match • Paid time off and wellness support • Opportunity to join a mission-driven, high-growth company on the rise • Mentorship and growth alongside experienced operators

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