User Acquisition Specialist

🔥 15 hours ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

⏰ Full Time

🟢 Junior

📈 Growth Marketing

🚫👨‍🎓 No degree required

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Headlight

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2018

📣 Marketing

📱 Media

🛍️ eCommerce

Marketing • Media • eCommerce

Headlight is a growth marketing agency that supercharges growth outcomes for world‑class consumer brands by combining integrated media buying, creative development, and measurement strategies. They provide end-to-end, full-funnel growth marketing and high-touch, white‑glove services, acting as a senior-led extension of clients’ growth and creative teams to drive sustainable user acquisition, subscriptions, and revenue for consumer tech, mobile apps, and DTC commerce.

📋 Description

• Own channel-level execution and strategy, collaborating closely with a growth manager and director to deliver exceptional growth results for a portfolio of clients in their growth phase. • Execute and manage paid media campaigns on platforms such as Google Ads, Meta, TikTok, CTV, YouTube, and others. • Conduct audience segmentation, creative testing, and constant experimentation to drive performance improvements. • Monitor campaign performance metrics, including CPA and ROAS, and implement optimizations to achieve client goals. • Collaborate directly with clients’ teams by providing performance reports, communicating why results are occurring, and defining next steps. • Draw insights from creative testing and collaborate with creative teams to guide campaign assets and creative strategy. • Stay updated on trends, tools, and strategies in paid media and digital marketing. • Manage budgets and time effectively, ensuring spend aligns with campaign goals and timelines.

🎯 Requirements

• 1-3 years proven experience managing paid media campaigns across multiple platforms, like Google Ads and Meta Ads. • A passion or natural curiosity for digital marketing, and an inner drive to take channel knowledge to learn and improve into a T-shaped marketer. • Proficiency in platforms like Google Ads, Meta Business Manager, and Google Analytics. • Demonstrated ability to analyze data, draw actionable insights, and make data-driven decisions through tools like Microsoft Excel or Google Sheets. • A growing practical measurement knowledge such as: pixel/CAPI basics, UTMs, conversion events, GA4 fundamentals, and an understanding of “what can go wrong.” • Exceptional organizational skills, with the ability to manage multiple projects and deadlines. • Strong communication skills in English - both written and verbal - and the ability to explain performance changes and next steps in plain language to clients. • A passion for learning and growing as a marketer, and driving performance results

🏖️ Benefits

• Competitive salary • Fully remote work environment • 401(k) • Unlimited PTO • Pays 100% Health, Vision & Dental Insurance for US Employees • Pays 100% Health, Vision & Dental Insurance for Canada-based Employees • Opportunities to travel • Flexible work hours based on the traditional schedule • Working with a team of marketing nerds striving to find the cutting edge of our trade • Work anywhere! — We are a 100% remote company (even prior to COVID)