Lead Product Manager, Consumer Apps

🕒 June 29

🇺🇸 United States – Remote

💵 $160k - $210k / year

⏰ Full Time

🟠 Senior

✅ Product Manager

👻 Ghost score 11%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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hims & hers

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

Hims & Hers is an online platform with over 1 million subscribers that connects patients to licensed healthcare professionals across all 50 states in the U. S. The service offers comprehensive support for sexual health, weight loss, hair regrowth, mental health, and skincare through a 100% online process. Clients can receive personalized treatment plans which may include prescription medications, and benefit from free and discreet shipping. Hims & Hers prides itself on providing accessible and affordable healthcare without the need for insurance, offering transparent pricing and support from licensed providers. It aims to empower individuals by making healthcare and treatment conveniently available on their own terms, including mental health support, which includes treatments for anxiety and depression.

📋 Description

• Own the Hims and Hers app product roadmap, shaping new features, navigation architecture, app foundations, and cross-category experiences that help millions of patients better understand and act on their health • Lead app growth and engagement motions (mobile messaging, push notifications, while working closely with category and CRM lifecycle teams) ensuring the right message reaches the right patient at the right time • Serve as the cross-category connector: collaborate with PMs, Category owners, Marketing and others, to cohesively sequence and deliver features • Drive A/B experimentation on app features tied to patient adherence / retention, WAU/MAU, and subscriber LTV, with clear metric ownership • Translate new AI features and capabilities into app-native experiences • Partner closely with Engineering and Product Design to support technical direction and craft bar, ensuring app decisions are both buildable at speed and delightful at scale • Use data and intuition together to combine product judgment, user research, and quantitative analysis to understand user needs and make informed consumer decisions.

🎯 Requirements

• 6+ years of product management experience, with at least 3 years owning consumer mobile products at meaningful scale • Demonstrated track record shipping app and lifecycle features with measurable retention and engagement impact • Deep understanding of mobile product design, interaction patterns, and user behavior • Strong experimentation discipline: rigorous A/B testing on mobile, with clear input / output metric frameworks • Cross-functional leadership experience: coordinating across stakeholders in a fast moving environment • Experience in consumer, health, wellness, subscription, or membership products where retention and LTV are primary success metrics (preferred) • Bachelor's degree required; advanced degree a plus

🏖️ Benefits

• Competitive salary & equity compensation for full-time roles • Unlimited PTO, company holidays, and quarterly mental health days • Comprehensive health benefits including medical, dental & vision, and parental leave • Employee Stock Purchase Program (ESPP) • 401k benefits with employer matching contribution • Offsite team retreats