Freelance B2B Paid Media Specialist

🕒 September 17

🌐 United States, Canada – Remote

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🌽 Illinois, New York, +2 more states – Remote

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⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 14%

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Hire Digital

51 - 200 employees

📣 Marketing

🎯 Recruiter

☁️ SaaS

Marketing • Recruitment • SaaS

Hire Digital is a company that provides businesses with on-demand access to a meticulously screened network of digital talents. Specializing in digital marketing, software development, and design, Hire Digital enables organizations to build highly skilled teams that can improve ROI and drive digital transformation. Businesses can leverage their curated talents, including digital marketers, developers, designers, writers, and project managers, to enhance digital capabilities and execute key projects effectively. Hire Digital's talent solutions are tailored to support digital transformation efforts and help companies manage seasonal resources, pilot projects, and address various digital marketing needs.

📋 Description

• Manage and optimise campaigns across LinkedIn, Meta/Facebook and Reddit • Manage paid display and ABM activity across platforms such as 6sense and StackAdapt • Monitor budgets, pacing, bids and campaign performance • Build campaigns using creative and copy supplied by internal teams • Identify testing and optimisation opportunities to improve performance • Support conversion tracking, measurement and reporting • Provide strategic recommendations while remaining actively hands-on in campaign execution • Explore opportunities across programmatic display, CTV and podcast advertising • Partner with the Demand Generation team to align paid media with pipeline objectives

🎯 Requirements

• Strong B2B SaaS or B2B technology paid media experience • Hands-on expertise with LinkedIn Ads and Meta Ads • Strong understanding of B2B demand generation and full-funnel marketing • Experience managing and optimising meaningful paid media budgets • Strong analytical, optimisation, and communication skills • Experience with Reddit, 6sense, StackAdapt, programmatic, CTV or podcast advertising is highly desirable

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