Senior Performance Creative Strategist

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inBeat Agency

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2021

📣 Marketing

📱 Media

🤝 B2B

Marketing • Media • B2B

inBeat Agency is a creative growth agency specializing in influencer and performance marketing. They focus on influencer marketing across platforms like TikTok, Instagram, and Snapchat, using both macro and micro-influencers to drive brand engagement and measurable results. inBeat Agency offers services such as user-generated content (UGC) marketing, paid media strategies, and performance creative campaigns, leveraging data-driven insights to optimize campaign performance and ROI for brands. inBeat partners with various industries, including mobile apps, consumer packaged goods, direct-to-consumer products, and e-commerce, crafting tailored strategies to boost brand awareness and sales.

📋 Description

• Lead the creative strategy and messaging across multiple paid social accounts, from brief through execution • Conduct performance-driven research and optimize messaging and briefing using ad-platform data and competitor monitoring • Develop high-converting creative concepts grounded in consumer insight and platform behavior • Write and guide copy and frameworks that influence perception and drive performance • Collaborate across design, editing, and media buying for end-to-end creative alignment • Mentor and support junior creatives, elevating execution and strategic thinking • Present creative ideas and directions to clients and internal teams • Translate performance data and qualitative feedback into actionable creative improvements • Stay ahead of emerging trends, cultural shifts, and creative formats

🎯 Requirements

• Exceptional writing ability, ideally in short-form, digital-first content, with a portfolio demonstrating this • Strategic and creative mindset that is intuitive and data-informed • Deep understanding of consumer behavior, platform algorithms, and brand storytelling • Track record developing performance-first creative that drives business results • Ability to interpret performance data to inform creative pivots • Confident leadership and communication skills • Passion for mentoring and uplifting others • Curiosity and initiative • Fluency in written and spoken English is required • Based in Canada and aligned with ET working hours • Experience with performance creative and a data-driven creative approach • Strong portfolio showcasing thinking, copywriting, and performance creativity across short-form and visual-first content • Comfort interpreting performance data to inform creative pivots; MotionApp experience is a plus • Experience collaborating across teams and disciplines in a fast-paced environment

🏖️ Benefits

• Unlimited Time Off & Sick Days • Flexible working hours • Insurance (Covered in full by the employer) • RVER (QC) | RRSP (ONT) • Company laptop • 1000$ allocation for health, wellness, and home office setup (per year) • Open to covering WeWork 1–2 days per week • Fully remote (with the possibility to work from anywhere) • High opportunity for growth!