Growth Marketer

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Logo of Kano

Kano

501 - 1000 employees

Founded 2007

🏭 Manufacturing

🏥 Healthcare

🏗️ Construction

Manufacturing • Healthcare • Construction

Kano is a cutting-edge brand company with an international vision, specializing in providing professional overall office space solutions, including desks, tables, chairs, sofas, and storage solutions. The company aims to enhance the functionality and aesthetics of workplace environments through innovative designs and comprehensive planning.

📋 Description

• Run and Optimize Paid Campaigns • Manage and optimize paid user acquisition campaigns across Meta Ads and Google UAC, with room to expand into Apple Search Ads, TikTok, Unity, AppLovin, and other networks. • Own day-to-day management of a $100K+ monthly ad budget, including daily optimizations, budget pacing, and bid adjustments. • Support retargeting and re-engagement campaigns to improve player LTV. • Help set up and manage creative tests across static, video, and playable ad formats. • Analyze and Report on Performance • Track and report on core UA metrics (ROAS, CAC, retention, LTV) to the team on a regular cadence. • Work with analysts and senior UA to interpret campaign performance and cohort data across platforms and geos. • Help build and maintain dashboards in AppsFlyer and internal BI tools to communicate results clearly. • Set up and analyze A/B tests across creatives, audiences, and geos. • Collaborate Across Teams • Partner with the LiveOps marketing team to develop and iterate on ad creatives. • Align acquisition activity with game updates, events, and product launches. • Play our games and run light competitive analysis to spot emerging UA, monetization, and engagement tactics. • Support Organic Growth • Support ASO efforts including keyword testing, metadata updates, and screenshot/video asset alignment. • Help ensure paid and organic efforts complement each other to drive installs and conversion.

🎯 Requirements

• 1–3 years of digital marketing experience, ideally including paid social or app/mobile campaigns. • Hands-on experience managing campaigns on Meta Ads and/or Google UAC. • Comfort reading performance data and a genuine curiosity about what's driving results. • Strong attention to detail and an experimentation mindset — you like to test, learn, and iterate. • Clear communicator who thrives in a remote-first team. • Eagerness to learn the ins and outs of mobile free-to-play user acquisition.

🏖️ Benefits

• Competitive wages determined by market research • Uncapped profit share program • Health, dental and vision benefits • 3 weeks vacation to start • Paid holiday shutdown in December • 12 paid Care Days per year • Yearly Continuous Improvement allowance • A results-driven company with a compassionate culture • Opportunity to work on game projects that are enjoyed by millions of players worldwide! • Ability to make a difference. Have an idea? Talk directly with leadership about it instead of running through layers of bureaucracy

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