Account Executive

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November 19

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Lucra Sports

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B2B • Gaming • Fintech

Lucra Sports is a B2B platform that offers a white-label gamification layer for brands, enhancing user engagement through real-money recreational contests and social tournaments. By focusing on brand loyalty and community connectivity, Lucra Sports provides businesses with tools to create interactive customer experiences that drive revenue and customer retention. The platform includes features such as in-app wallets, risk management, and data insights, allowing brands to optimize their marketing strategies while ensuring a secure and seamless customer experience.

11 - 50 employees

Founded 2019

🤝 B2B

🎮 Gaming

💳 Fintech

💰 $10.3M Series A on 2022-03

📋 Description

• Own & exceed a $1M Year-1 quota - forecast, pipeline build, and land lighthouse entertainment & hospitality logos. • Run full-cycle deals (prospect → demo → negotiate → close) on 6-figure SaaS + rev-share contracts, compressing cycles from 6 → under 3 months. • Create the GTM playbook - define ICP, refine MEDDICC qualification, and document motions that future AEs can follow. • Channel & partner orchestration - identify co-sell opportunities (e.g, loyalty providers) to shorten sales cycles. • Voice-of-Customer conduit - translate prospect feedback into product features, pricing tweaks, and roadmap priorities. • Thought-leadership & evangelism—speak at tech events, publish case studies, and work with founder/investor networks to fill the top-of-funnel. • Metrics guardian - track win-rate, attach-rate, and key KPIs to optimize, presenting deal analytics to execs and the board.

🎯 Requirements

• 3-7 years in B2B SaaS (preferably in earlier stage loyalty software, sports-tech, fin-tech, hospitality, or gaming) with a demonstrated history of success, including achieving annual quotas of $750K+ and consistently surpassing targets (≥120% to quota for 2 of the last 3 years). • Strong track record of sourcing and closing business, with a focus on value-based, multi-stakeholder sales (GMs, CFOs, IT, marketing). Proficient in frameworks like MEDDICC and Command of the Message, with a keen ability to manage complex sales processes. • Deep understanding of unit economics, ROI, hold% %, COGS, and financial modeling—able to explain and build ROI narratives for stakeholders. • Comfortable working within regulated industries (e.g., UKGC, state gaming), with the ability to quickly grasp compliance and legal nuances related to gaming, data privacy, and payments. • Skilled at building and sourcing at least 70% of the sales pipeline through outbound strategies, events, and partner co-selling. • Thrive in fast-paced, ambiguous environments, making decisive moves even with incomplete information (70% data). Experience building sales processes from scratch (0→1). • Experience selling into entertainment venues, hospitality, ticketing, or gaming with a focus on license fee, usage-based, or rev-share pricing models. • Familiarity with sales frameworks like MEDDICC and Command of the Message, along with the ability to navigate complex, multi-stakeholder environments. • Able to turn data and dashboards into compelling ROI narratives that influence finance and decision-making. • Competitive, low-ego, and driven by a passion for Lucra’s mission to enhance experiences and profitability in the industry.

🏖️ Benefits

• Salary will be based on experience level, commission structure, and quotas will be shared during the later stages of the interview process.