Account Based Marketing Manager

Job not on LinkedIn

🕒 October 5

🇺🇸 United States – Remote

💵 $105k - $125k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Lone Wolf Technologies

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1993

💼 Consulting

🏠 Real Estate

☁️ SaaS

Consulting • Real Estate • SaaS

Lone Wolf Technologies is a leading provider of software solutions for the real estate industry. Their platform, known as the Lone Wolf Foundation, is an end-to-end solution designed to help real estate professionals like agents, brokers, and MLSs manage various aspects of their business efficiently. The company's product offerings include digital advertising, analytics, back office tools, CRM, eSignature, intranet, and more, all aimed at optimizing transaction workflows, client interactions, and business management. Lone Wolf Technologies focuses on integrating digital tools to enhance the operational efficiency of real estate practitioners across North America.

📋 Description

• Partner with Sales to evaluate target accounts and develop account selection criteria • Define the strategic rationale for account prioritization and segmentation • Determine which accounts represent the greatest opportunity and why • Develop go-to-market strategies tailored to target account segments • Use account, market, and performance data to refine targeting strategies • Deliver account recommendations and insights to improve Sales account prioritization • Design and execute multi-channel ABM programs across email marketing, digital advertising, direct mail campaigns, events and webinars, and content marketing initiatives • Create account-specific messaging and campaign strategies • Partner with Content, Design, and Marketing Operations teams to execute campaigns • Ensure campaigns align with revenue goals and account engagement objectives • Collaborate with Sales to understand account priorities and opportunities • Evaluate whether ABM is the most effective approach for target accounts • Validate account strategies using market intelligence and data • Provide strategic guidance on account engagement and expansion opportunities • Define campaign success metrics and measurement frameworks • Establish reporting for campaign performance, account engagement, pipeline influence, and revenue impact • Analyze results and translate insights into actionable recommendations • Use performance data to optimize campaign strategy and investment decisions • Leverage account, customer, and intent data to build personalized experiences • Segment audiences to improve campaign relevance and effectiveness • Monitor campaign outcomes and identify drivers of success or underperformance • Continuously test, learn, and optimize campaign approaches • Serve as the voice of target accounts within the marketing organization • Share market and account insights with Product Marketing, Sales, and leadership • Influence broader marketing, messaging, and product strategies based on customer needs and feedback

🎯 Requirements

• 5-7 years of B2B marketing experience • Proven experience building, managing, and optimizing Account-Based Marketing (ABM) programs • Proven experience building, managing, and optimizing field marketing initiatives • Proven experience building, managing, and optimizing revenue-focused campaign strategies • Experience partnering directly with Sales organizations on strategic account planning • Demonstrated ability to make data-driven marketing decisions and influence business outcomes • Strong strategic thinking and ability to operate independently • Experience developing multi-channel marketing campaigns across digital and offline channels • Strong analytical skills, including interpreting performance data, identifying trends and opportunities, and making strategic recommendations • Excellent project management and cross-functional collaboration skills • Exceptional written, verbal, and presentation communication skills • Preferred: Experience in B2B SaaS organizations, real estate technology (PropTech), or real estate-related industries • Preferred: Experience with HubSpot, Salesforce, marketing automation platforms, and CRM systems • Preferred: Familiarity with account intent platforms and ABM technologies