Paid Media Specialist

🕒 Yesterday

🌲 North Carolina – Remote

🌲 North Carolina – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Olly Olly

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2018

📣 Marketing

☁️ SaaS

🤝 B2B

Marketing • SaaS • B2B

Olly Olly is a marketing platform and managed-services provider that helps local service businesses get found, capture leads, and measure ROI. It offers a SaaS dashboard (a command center) with features like Google Business Profile optimization, social media scheduling, automated marketing (Olly Auto), multi-location management, local SEO, websites, Local Services Ads and PPC management, reporting with lead-source tracking and heatmaps, and reputation/review tools. Olly Olly targets small businesses and multi-location enterprises in local industries (HVAC, plumbing, roofing, legal, pest control, junk removal, etc. ) and combines software tools with done-for-you marketing services.

📋 Description

• Build, launch, and optimize Google PPC, Local Services Ads, and Meta campaigns for small-to-medium-sized home services businesses • Evaluate campaign setup and performance across Google PPC, PMAX, LSA, and Meta platforms • Provide Account Managers with strategic insights on keyword research, audience targeting, and competitive positioning • Report monthly on CTR, CPC, ROAS, and conversion performance • Collaborate with execution teams to recommend high-level campaign adjustments • Guide creative direction and advertising best practices • Manage a portfolio of clients and foster strong client relationships • Hold monthly or every-other-month client touchpoints based on spend levels • Drive client retention and campaign performance by connecting lead volume to business outcomes • Continuously optimize accounts to support long-term client success and low churn

🎯 Requirements

• Proven expertise creating, managing, and optimizing Google PPC and LSA campaigns with demonstrated success • Strong knowledge of Meta Ads Manager for Facebook and Instagram campaigns • Familiarity with Google PMAX campaigns, analytics tools, and advertising KPIs including CTR, CPC, ROAS, and conversions • Experience conducting PPC landing page reviews and UX audits • Ability to advise Account Managers on budget adjustments, campaign optimizations, and strategy shifts • Ability to manage multiple campaigns in a dynamic, fast-paced environment • Strong English speaking and writing skills; near-native or fluent proficiency required • Google Ads and Meta Advertising certifications are a plus • Experience with YouTube Ads and video marketing strategies is a plus • Background in SEO, website design, or lead management tools is a plus • Background working with small to medium-sized home services businesses is a plus • Familiarity with digital marketing agency workflows and processes is a plus • Creative problem-solving and ability to translate metrics into actionable recommendations is a plus

🏖️ Benefits

• Competitive pay: salary reflecting expertise and experience, plus commission • 401(k) match up to 4% after the first year • Medical, dental, and vision coverage • 100% remote work with core hours for collaboration • Generous PTO, including 15 vacation days and U.S. holidays • Impact-driven work and tangible results • Collaborative, data-driven culture