Content Marketing Program Manager

🕒 4 days ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📋 Program Manager

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Pellera Technologies

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🏢 Enterprise

🔒 Cybersecurity

🤖 Artificial Intelligence

Enterprise • Cybersecurity • Artificial Intelligence

Pellera Technologies is the premier enterprise IT solutions partner formed by the merger of Converge Technology Solutions and Mainline Information Systems. Pellera delivers end-to-end digital transformation services—advising, implementing, and managing—across areas such as artificial intelligence and analytics (including a Data & AI Design Studio), hybrid cloud and app modernization (notably IBM Power for Google Cloud/IP4G), cybersecurity, digital workplace, managed services, and next‑gen data center solutions. The company serves large and mid‑market customers across industries (banking, healthcare, government, manufacturing, retail, transportation), and reports scale metrics such as ~3,200 employees, $4B revenue (2024), 1,000+ technology partners, 4,250 technical certifications, and 35+ years of experience.

📋 Description

• Own and evolve Pellera's content strategy, editorial calendar, and content planning process • Create and manage website copy, blogs and articles, customer success stories and case studies, executive thought leadership, email campaigns and newsletters, landing pages, campaign assets, and sales enablement materials • Translate complex technology topics into engaging, business-focused content • Maintain consistent brand messaging, positioning, and voice across channels • Interview and collaborate with customers, executives, technical experts, and partners • Own Pellera's LinkedIn and Instagram social media strategy and execution • Develop platform-specific content and repurpose/distribute content across channels • Amplify company news, customer stories, industry insights, executive perspectives, events, and campaign content • Monitor channel performance and optimize content based on engagement and business outcomes • Develop solution briefs, one-pagers, presentations, battlecards, playbooks, and customer proof points • Partner with Sales, Marketing, and Solutions teams to support business objectives and buyer journeys • Contribute content and messaging for integrated marketing campaigns • Maintain a repository of customer testimonials, case studies, and sales resources • Apply SEO best practices across website, blog, and landing page content • Monitor content, social media, and campaign performance using analytics tools • Use data and insights to optimize content strategy and business outcomes • Identify opportunities to strengthen Pellera's market presence, storytelling, and content operations • Align content initiatives with broader marketing and business objectives

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field, or equivalent practical experience • 4+ years of experience in content marketing, communications, copywriting, journalism, public relations, or a related discipline • Exceptional writing, editing, and storytelling capabilities • Experience creating content for B2B audiences • Ability to translate technical concepts into clear, compelling customer-focused narratives • Experience developing web, social, email, blog, and sales enablement content • Hands-on experience executing social media programs across multiple channels • Understanding of content strategy, SEO principles, and audience engagement • Strong project management, organizational, and prioritization skills • Ability to manage multiple stakeholders and deadlines in a fast-paced environment • Cross-functional experience with marketing, sales, technical, and executive stakeholders • Strong attention to detail and commitment to brand quality and consistency • Integrity, professionalism, and alignment with company values • Preferred: 4+ years within B2B technology organizations; IT services, cloud computing, cybersecurity, infrastructure, AI, or enterprise technology background; customer advocacy/storytelling or case study program experience; content analytics, SEO, and digital marketing optimization knowledge; integrated marketing campaign experience; familiarity with HubSpot, Salesforce, WordPress, Adobe Creative Suite, Canva, LinkedIn advertising, Meta platforms, or similar technologies