Senior Editor, Analytics

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🔥 1 minute ago

🇨🇦 Canada – Remote

đź’µ $75k - $90k / year

⏰ Full Time

đźź  Senior

✏️ Editor

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Logo of Postmedia Solutions

Postmedia Solutions

1001 - 5000 employees

Founded 2009

📣 Marketing

📱 Media

Marketing • Media

Postmedia Solutions is the commercial marketing and advertising arm of Postmedia that helps brands reach audiences across Postmedia’s national and local news network. It offers full-service digital and print advertising solutions — including programmatic, DOOH, digital audio, sponsored content, SEO/SEM, website development, conversion-focused performance campaigns, and the Postmedia Ad Manager (P. A. M. ) — and leverages proprietary first-party data and audience targeting to drive awareness, engagement, and measurable conversion for advertisers.

đź“‹ Description

• Act as the primary point of contact between the analytics department and newsrooms • Advocate for data-driven approaches to inform story decisions, improve page views, and grow reader engagement • Work with newsroom leaders to develop a data culture • Develop and lead workshops on using data to make decisions • Help set key performance indicators • Build and monitor reports with KPIs and results • Analyze audience data, identify trends, and provide timely recommendations • Write clear and concise memos and strategic briefs on data-informed opportunities for newsrooms • Partner with editors, reporters, product teams, and audience specialists on editorial and strategic initiatives

🎯 Requirements

• Minimum of five years of newsroom experience • Knowledge of analytics and audience strategy • Ability to work deeply with numbers and spreadsheets • Ability to use data to troubleshoot or identify new opportunities • Comfortable working with a variety of stakeholders in high-pressure situations • Collaborative approach and willingness to try new things and have difficult conversations

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