Product Manager – Digital Advertising

Job not on LinkedIn

🔥 1 minute ago

🇨🇦 Canada – Remote

💵 $75k - $90k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✅ Product Manager

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Postmedia Solutions

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2009

📣 Marketing

📱 Media

Marketing • Media

Postmedia Solutions is the commercial marketing and advertising services division of Postmedia, one of Canada’s largest news networks. It helps brands reach audiences through a mix of print and digital channels — including programmatic advertising, sponsored content, SEO/SEM, social media, digital audio, DOOH, video, and website development — and operates the Postmedia Ad Manager (P. A. M. ) platform and proprietary first-party data for targeting and performance campaigns. The business emphasizes audience-driven, measurable campaigns across Postmedia’s national and local news brands, offering both awareness and performance-focused solutions for advertisers. Postmedia Solutions positions itself as a full-service partner for advertisers seeking reach within Canadian communities via trusted news environments.

📋 Description

• Support the Advertising team and initiatives to monetize and optimize digital advertising content and sites • Manage the digital ad product catalogue, including display, video, newsletter, app, and programmatic products • Develop and manage product roadmaps based on digital market, competition, and user needs • Plan and launch new ad products and features; test performance and iterate against industry benchmarks • Attend grooming and sprint planning sessions with Advertising, Content, and Engineering teams • Scope and assign work, prioritize development tickets, and support QA/testing for products and ad tech requirements • Support platform migrations • Monitor advertiser needs, market drivers, and digital media competition • Present results and quarterly benchmarks to stakeholders • Lead discussions on best practices, issues, and performance improvements across the digital advertising network • Contribute to strategic roadmap planning with cross-functional stakeholders

🎯 Requirements

• 4–6 years in product and development management; digital media/ad operations experience required • Post-secondary degree with business/advertising discipline preferred • Experience in digital display, video, audio, e-newsletter, e-paper, mobile app, and feeds advertising, including front-end and back-end knowledge • Advanced working knowledge of Google Ad Manager 360 and other ad serving platforms • Experience operating in Agile processes, JIRA, and sprint planning • Familiarity with Looker, Tableau, BigQuery, Lighthouse, and Google Analytics • Experience setting KPIs against projects and gathering metrics to inform strategy and product next steps • Data-driven and results-oriented decision-making • Effective communication and presentation skills with technical and non-technical stakeholders • Ability to work independently and as part of a team • Must be eligible to work in and reside within Canada

🏖️ Benefits

• Health and dental benefits • Pension matching • Generous PTO • Fully remote work