Content Strategist

🔥 14 minutes ago

🇨🇦 Canada – Remote

💵 $75k - $100k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 0%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Ratehub.ca

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2010

🛡️ Insurance

💼 Consulting

💸 Finance

💰 $12M Series A on 2018-01

Insurance • Consulting • Finance

Ratehub. ca is a Canadian online platform that provides a comprehensive suite of financial comparison tools and services. It helps Canadians compare and find the best rates for mortgages, credit cards, savings accounts, investments, and various insurance products. With a focus on transparency and education, Ratehub. ca offers calculators and resources to guide consumers in making informed financial decisions. The platform has won multiple awards for its excellence in mortgage brokerage, having funded over $16 billion in mortgages. Ratehub. ca partners with financial institutions and is compensated through advertisements and customer referrals, although not all listed products are tied to compensation.

📋 Description

• Develop data-driven content and SEO/GEO strategies for Ratehub’s mortgage business • Monitor traditional search rankings, AI-generated answers, AI-search visibility, mentions, and citations • Analyze organic traffic, rankings, engagement, conversions, search trends, audience insights, and content performance • Identify content gaps, high-value topics, emerging search trends, and opportunities to create, update, optimize, or retire content • Recommend suitable content formats and distribution channels • Develop and maintain a mortgage content calendar and prioritized backlog • Write and produce blog posts, landing pages, mortgage rate pages, social content, forum posts, and short-form video scripts • Research Canadian mortgage-market and economic developments and validate content with the Senior Mortgage Editor • Translate mortgage insights and expert commentary into accessible consumer content • Refresh and rewrite existing content, including French-language landing pages • Use AI tools for research, ideation, analysis, and content generation while maintaining editorial standards • Build and manage weekly newsletters, mortgage eblasts, and promotional emails • Support distribution across Google Search, AI search, Reddit, forums, social media, email, and short-form video • Create and support social content for Meta, TikTok, and LinkedIn and participate in community engagement • Edit, format, and publish website content using WordPress • Collaborate with editorial, PR, email, partnerships, marketing, and other cross-functional stakeholders • Improve the website content experience and CMS implementation

🎯 Requirements

• 4–6 years of experience in content strategy, content marketing, SEO, digital publishing, or a related field • Excellent writing and editing skills • Strong understanding of SEO, GEO, and AI-powered search • Experience using analytics and SEO tools to analyze content and channel performance • Experience with Google Analytics, Google Search Console, SEO platforms, and/or AI Search Analytics platforms • Understanding of how content, SEO, GEO, email, and distribution drive measurable business results • Curious, analytical, and test-and-learn mindset • Strong research skills and ability to develop expertise in complex subject areas • Ability to translate complex subject-matter-expert information into clear, compelling, consumer-friendly content • Strong interest in the Canadian mortgage and broader personal finance space • Previous experience with WordPress or another CMS • Experience building and managing email newsletters or eblasts • Strong project management skills and ability to manage multiple priorities and deadlines • Excellent written and verbal communication skills • Fluency in French is an asset • Legally entitled to work in Canada

🏖️ Benefits

• Remote-first environment with flexibility to work from anywhere in Canada • Occasional in-person team gatherings • Flexible hours and autonomy to manage your schedule • Individual training allowance for professional development • Regular remote and in-person team socials • Accommodations available upon request for candidates with disabilities

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume