Growth Marketing Manager

🔥 12 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

Where this job comes from

Posted on Sembi's careers page, not through a job board

First seen by Remote Rocketship 12 hours ago

Still open on Sembi's site. Checked 48 minutes ago.

Logo of Sembi

Sembi

201 - 500 employees

Founded 2023

☁️ SaaS

🔐 Security

🤝 B2B

SaaS • Security • B2B

Sembi is a B2B SaaS provider delivering a unified portfolio of software quality and security tools. It offers test management, automation, reporting, and AI-driven test optimization (TestRail, Xray, Testmo, Ranorex, Xporter, DesignWise) alongside application security and code-analysis solutions (PreEmptive, Kiuwan). Sembi focuses on ease of use, scalability, and enterprise-grade support to help development and QA teams improve quality, strengthen security, and accelerate product delivery.

📋 Description

• Define and champion growth marketing strategies and go-to-market vision for assigned brands or product lines • Drive demand and pipeline generation through paid, organic, and owned channels • Increase lead volume, lead quality, and conversions • Use analytics tools to monitor campaign performance • Run A/B tests and growth experiments to refine tactics and uncover opportunities • Collaborate with Product, Sales, Customer Success, paid media, product marketing, content, lifecycle, and other teams • Deliver high-value, high-quality campaign initiatives • Establish and promote the brand as an industry thought leader • Build brand recognition and resonance through consistent, high-quality messaging • Manage the marketing budget efficiently • Provide regular performance reports on key growth metrics • Inform agile decision-making through performance analysis • Optimize campaigns to improve qualified lead volume, funnel conversion rates, self-service and sales-assisted pipeline, CAC, and CLV

🎯 Requirements

• 5+ years in B2B marketing • Strong focus on demand generation, digital channels, and content strategy and execution • Track record of working with and executing affiliate, influencer, or community growth strategies is a bonus • Bachelor’s degree in Marketing, Business, Communications, or a related field • Familiarity with AI marketing tools and workflows • Familiarity with Salesforce or HubSpot CRM systems • Familiarity with Google Analytics • Familiarity with Google and Microsoft paid media tools • Familiarity with LinkedIn paid social tools • Familiarity with SEO tools such as Ahrefs and SEMrush • Familiarity with marketing automation platforms • Experience with ABM platforms such as 6sense and ABM processes, best practices, and campaign management is a significant advantage • Skilled in interpreting data, tracking KPIs, and making data-driven decisions • Excellent communication and collaboration skills • Experience managing cross-functional marketing initiatives • Enthusiasm for A/B testing and growth experiments

🏖️ Benefits

• Equal opportunity employer • Candidate personal information processed securely for recruitment and hiring purposes • Resume data of unsuccessful candidates securely deleted within twelve months of the hiring decision unless otherwise required or consented • Rights to request access to, correction of, or deletion of personal information under applicable privacy laws

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