Senior Manager, Field Events – Marketing

🕒 August 11

🏄 California, Connecticut, +7 more states – Remote

🏄 California – Remote 🦌 Connecticut – Remote 🏛️ District of Columbia – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote ⚔️ Virginia – Remote ☕ Washington – Remote

💵 $137.9k - $221.4k / year

⏰ Full Time

🟠 Senior

🎪 Events

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 10%

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ServiceTitan

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2012

💼 Consulting

📦 Logistics

📣 Marketing

💰 $200M Series G on 2021-06

Consulting • Logistics • Marketing

ServiceTitan is a comprehensive software platform designed for the trades industry, providing solutions to enhance productivity and profitability for businesses. It offers a variety of features including dispatching, scheduling, marketing, reporting, and customer experience tools, tailored for trades like plumbing, HVAC, electrical services, and more. ServiceTitan seeks to empower businesses by optimizing operations, improving cash flow, and delivering superior customer experiences through an all-in-one platform. The software includes real-time data analytics, financing options, and mobile capabilities to support the operational needs of contractors and increase their revenue streams. By consolidating multiple business functions into a single platform, ServiceTitan aims to help contractors grow profitably and efficiently.

📋 Description

• Build and own the field marketing strategy, including event formats, target segments, and success metrics • Design outreach strategies and event experiences to attract new prospects • Apply account-based marketing principles to identify, prioritize, and engage target accounts • Build testing and optimization frameworks for outreach and event formats • Partner with and influence regional sales leadership and drive pre- and post-event follow-through • Lead the full lifecycle of net-new and existing-pipeline field events, from strategy and budget through onsite execution and reporting • Create a repeatable playbook with event formats, invitation strategies, sales enablement kits, and follow-up cadences • Manage and mentor event planners and coordinators • Measure and report event performance against pipeline and revenue goals and prove ROI • Collaborate with Demand Generation, Customer Marketing, Integrated Marketing, Creative, Sales, Business Development, and Marketing Operations

🎯 Requirements

• Bachelor's degree or higher in Marketing or a related field • 12+ years of total experience in marketing and events • 5+ years of deep expertise in sales-driven field events • Proven track record of building a field marketing program from the ground up, ideally at a high-growth SaaS company • Proven track record of designing outreach and event experiences that attract net-new prospects • Strong fluency in account-based marketing (ABM) • Experience managing significant program budgets, such as $1M+ annually, and demonstrating clear ROI • Strong leadership and influence skills, including aligning with sales leaders who do not report to you • Direct experience managing and mentoring event planners or coordinators • Strategic thinking paired with hands-on event execution • Deep understanding of SaaS sales cycles and relevant buyer personas • Strong analytical rigor and experience owning pipeline and ROI metrics • Experience using Salesforce and Tableau for attribution and conversion tracking • Exceptional communication skills and collaborative approach • Comfortable working in a fast-paced, high-growth environment • Willingness to perform physical event tasks, including moving supplies and setting up activations • Willingness to travel up to 25% annually and work some weekends or after hours as needed • Nice to have: experience with Salesforce or Marketo marketing automation/CRM tools • Nice to have: experience launching net-new programs

🏖️ Benefits

• Flexible time off • Learning and development opportunities • Comprehensive onboarding program • Leadership training for Titans at all levels • Other programs and events • Bonusly peer-nominated awards • Company-paid medical, dental, and vision insurance • 100% employer-paid options and 90% coverage for dependents • FSA and HSA • 401(k) match • Telehealth options including One Medical memberships • Parental leave and support • Up to $20k in fertility services, including IUI and IVF • Surrogacy and adoption reimbursement • On-demand maternity support through Maven Maternity • Free breast milk shipping through Maven Milk • Pet insurance • Legal advisory services • Financial planning tools • Annual bonus • Equity