Market Research and Insights Analyst

Job not on LinkedIn

🕒 5 days ago

🏈 Alabama, Arizona, +30 more states – Remote

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💵 $64.3k - $102.9k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🔬 Research Analyst

👻 Ghost score 0%

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Logo of SNHU Careers

SNHU Careers

10,000+ employees

Founded 1932

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

SNHU Careers is the careers and hiring portal for Southern New Hampshire University, a nonprofit institution focused on transforming learners’ lives. The site promotes the university’s mission-driven culture, inclusive values, employee benefits (including remote work options and paid time off), and a wide range of job categories from academics and teaching to business operations, student support, marketing, and campus roles. It encourages talent community sign-ups and highlights professional development, diversity and equity initiatives, and flexible work arrangements.

📋 Description

• Investigate trends, competitive developments, learner behavior, program demand, and other topics shaping U.S. higher education • Monitor and review industry literature and research publications • Maintain a system to curate publications, competitive intelligence, and internal research/reports • Create and continuously update landscape summaries relevant to higher education • Use third-party platforms and public datasets to investigate markets, programs, populations, competitors, and opportunities • Partner with Product Marketing and other teams on new programs, markets, audiences, and strategic questions • Provide data support for program portfolio reviews and new program proposals • Conduct ad hoc research on market and competitive trends • Build, maintain, and update external data models and reports using tools such as Microsoft Fabric/PowerBI • Monitor and summarize internal performance trends across products, segments, and demographics • Enhance reports and dashboards based on feedback, insights, and institutional goals • Improve and anticipate feedback on analytic projects and tools • Present analysis findings to diverse audiences in multiple formats • Track multiple priorities and projects using project management software • Perform other duties and responsibilities as assigned

🎯 Requirements

• 3+ years of professional experience in market research • Bachelor's degree in Marketing, Analytics or similar field • Experience analyzing information, developing meaningful insights, and communicating findings to a variety of audiences • Familiarity with US higher education industry terms and data sources • Ability to build and update models and reports in Fabric/PowerBI, including intermediate proficiency with DAX and PowerQuery • Proficiency in Excel, including lookups and mathematical formulas • Experience developing and delivering PowerPoint presentations to audiences from executives to individual contributors • Familiarity with SharePoint, Outlook, and project management software • Keen attention to detail, accuracy, and validation of data • Ability to responsibly leverage Artificial Intelligence for workflows, summarization, and analysis • Employees must reside in, and work from, one of SNHU's approved states

🏖️ Benefits

• High-quality, low-deductible medical insurance • Low to no-cost dental and vision plans • 5 weeks of paid time off • Almost a dozen paid holidays • Employer-funded retirement • Free tuition program • Parental leave • Mental health and wellbeing resources • Reliable internet connection and a dedicated, properly equipped workspace for remote employees

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