Creative Director

Job not on LinkedIn

🔥 16 hours ago

🇺🇸 United States – Remote

💵 $200k / year

⏰ Full Time

🔴 Lead

🧑‍🎨 Art Director

👻 Ghost score 0%

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Spano Pratt

WebsiteLinkedInAll Job Openings

2 - 10 employees

Founded 2000

🎯 Recruiter

🤝 Non-profit

💼 Consulting

Recruitment • Non-profit • Consulting

Spano Pratt is a national executive search firm that specializes in recruiting CEOs and senior leaders for nonprofit organizations and foundations. The firm manages end-to-end nonprofit executive search work—board discovery, candidate sourcing and interviewing, placement management, and executive onboarding—and has expanded under ownership by The LAK Group to provide human-resources consulting services including leadership development, talent assessment, executive coaching, and organizational culture consultation. Spano Pratt focuses on nonprofit sectors such as arts and culture, conservation and environment, healthcare and academic medicine, higher education, human and social services, philanthropy, PreK–12 education, social justice and advocacy, and associations, and emphasizes diversity, equity, and inclusion in its searches.

📋 Description

• Own creative strategy for paid social, with Meta and Instagram as core channels and TikTok, YouTube, and other paid channels as needed • Translate client growth goals, patient or customer research, funnel data, and competitive insights into creative briefs, campaign concepts, messaging angles, offers, and calls to action • Develop audience-specific concepts across levels of awareness • Build creative roadmaps balancing new concepts with iterations of proven work • Partner with paid media to prioritize tests based on business impact, spend, and production capacity • Extend winning messaging into landing pages and other conversion assets • Direct and contribute to ad copy, scripts, storyboards, static ads, carousels, motion graphics, and short-form video • Lead creator-led content, clinician explainers, product demonstrations, and approved patient stories or testimonials • Provide actionable feedback and maintain quality through final delivery • Run structured creative testing with paid media and analytics • Review performance and turn results into recommendations on what to scale, revise, stop, and test next • Monitor creative fatigue and maintain a pipeline of fresh concepts and variations • Translate complex health services into clear, empathetic messaging • Incorporate clinical, legal, and compliance reviews into production workflows • Lead creative discovery, concept presentations, and performance reviews with clients • Coach internal creatives and external partners • Manage briefs, feedback, approvals, workload, and production schedules across accounts • Use AI and automation appropriately with human review • Support new business and account growth through concepts, case studies, and creative recommendations

🎯 Requirements

• 7+ years of relevant creative experience, including experience leading creative teams or creative workstreams for paid social and digital direct response campaigns • Portfolio of paid social work demonstrating strong concepts, copy, execution, testing, iteration, and measurable acquisition or conversion results • Experience marketing digital health, healthcare, or other sensitive or regulated consumer services • Ability to work effectively with clinical and compliance reviewers • Deep understanding of Meta and Instagram creative, short-form video, creator content, and direct response fundamentals • Experience with Facebook, TikTok, or YouTube • Strong copywriting and creative direction skills, including hooks, offers, proof points, scripts, and landing page messaging • Ability to interpret advertising and funnel performance, develop testable hypotheses, and turn findings into specific creative decisions • Experience leading designers, editors, writers, freelancers, and production partners while managing multiple clients and deadlines • Confident client presentation skills • Practical understanding of agency scopes, production budgets, capacity, and profitability • Working familiarity with design, video editing, collaboration, and AI tools • Must be authorized to work in the United States

🏖️ Benefits

• Employer contribution of approximately $250–$500 per month toward health insurance, depending on the plan selected • 401(k) plan with immediate eligibility; company matches the first 3% contributed by employee • Educational stipend of up to $1,000 annually for approved learning expenses • Company retreats to cool places

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