Paid Search Specialist

🔥 13 hours ago

🌏 Anywhere in the World

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

Where this job comes from

Posted on Sweat Pants Agency's careers page ↗Sweat Pants Agency's careers page, not through a job board

First seen by Remote Rocketship 13 hours ago

Still open on Sweat Pants Agency's site. Checked 4 minutes ago.

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Logo of Sweat Pants Agency

Sweat Pants Agency

11 - 50 employees

📣 Marketing

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

Sweat Pants Agency is a growth-focused digital marketing agency known for being the driving force behind several high-growth companies. They specialize in delivering fast and effective marketing results for a diverse range of businesses, from startups to Fortune 500 companies. Sweat Pants Agency offers a comprehensive suite of marketing services including Meta, Google, LinkedIn, and TikTok advertising, as well as email and SMS marketing. They emphasize transparency, client partnership, and adaptability to client brand voices, providing tailor-made marketing strategies that lead to significant company growth.

📋 Description

• Own a set of DTC and eCommerce Google accounts as strategist, buyer, and direct client point of contact • Manage budgets ranging from $5k per month to well into six figures per month • Present results, plans, and reasoning directly to clients • Audit campaign and ad group structure, keywords, search terms, negatives, bidding strategies, impression share, feed health, landing pages, audiences, and conversion tracking • Create Loom walkthroughs of account audits for clients • Separate brand and non-brand performance and reporting • Analyze PMax brand and non-brand volume and set appropriate targets • Audit Google automation, auto-applied recommendations, assets, and sitelinks • Manage Merchant Center hygiene, product titles, disapprovals, promotions, and feed impact on Shopping and PMax • Manage GA4, GTM, Shopify goal imports, Google Ads tags, enhanced conversions, and offline conversion imports • Diagnose and resolve bottlenecks involving creative, offers, AOV, landing pages, checkout, and tracking • Build landing pages, scripts, reporting, and other solutions using AI tools • Optimize toward NC-CPA and NC-ROAS using attribution analysis and geo holdouts

🎯 Requirements

• Hands-on Google Ads experience with meaningful spend on DTC and eCommerce accounts • Demonstrable results involving CPA, ROAS, revenue, and optimization changes • Experience with Shopping and PMax, not only Search • Fluency across Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, and GTM • AI-native approach; already using Claude or equivalent as a working tool • Ability to build and ship landing pages using Claude or equivalent • Native or near-native English communication skills • Ability to explain ideas clearly, sell recommendations, push back on client decisions, and raise problems proactively • Ability to work US Eastern business hours for client calls • Bing experience is a nice to have • Experience building or operating a Shopify store or running Meta at spend is a bonus • Ability to own client accounts, relationships, audits, feeds, tracking, bottleneck diagnosis, and solution development end to end

🏖️ Benefits

• Real influence over how Google advertising is run across the agency • Work on real brands with real budgets • Aggressive testing and rapid learning • Trust and autonomy from day one • Fast feedback • Opportunity to grow into senior strategy and take on more responsibility • Long-term growth opportunity for strong performers

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