Head of Go-to-Market

🕒 2 days ago

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Sword Health

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2015

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Sword Health is a digital health company that combines artificial intelligence with clinical expertise to provide world-class care for muscle, joint, and pelvic health conditions. By offering digital physical therapy and AI-driven care, Sword helps individuals recover from physical ailments from the comfort of their own home, avoiding surgeries and reducing the need for medications. The company provides employers, health plans, and individuals with personalized treatment plans that are cost-effective and have proven outcomes in pain reduction and improved productivity. Sword Health is dedicated to expanding access to high-quality care and ensuring health equity across global communities.

📋 Description

• Make Pulse's value impossible to miss. • Build the narrative, positioning, and competitive differentiation. • Ensure that the commercial team can tell that story. • Build and lead a small team of solution specialists. • Canvass the market systematically, in the US and globally to surface accounts, RFPs, renewal signals, and segment opportunities. • Use AI tooling and a systematic intelligence workflow to do this at a scale and speed that a traditional GTM team cannot.

🎯 Requirements

• 7+ years in product marketing and/or GTM, with clear ownership of positioning and competitive strategy • Demonstrated ownership of all three: product marketing/positioning, GTM strategy, and sales/field enablement • Evidence of working cross-functionally with sales and customer success, not only corporate marketing • Evidence of building competitive intelligence from scratch, not inheriting and maintaining it • This is an individual contributor role. Any future team growth will be around core GTM, not commercial deployment. • US preferred; open to strong candidates globally • Strong Signal Backgrounds: Digital health companies with genuinely strong commercial engines — Hinge Health, Spring Health, and comparable • High-calibre B2B software or SaaS with strong product and sales motions (examples: Stripe, Ramp, Databricks, Figma, Notion, Rippling, Atlassian, or comparable) • Has built competitive displacement narratives that demonstrably changed win rates • Has used AI tooling to drive market canvassing and opportunity identification at scale • Experience selling into multinational or multi-geography buyers • Healthcare, digital health, or employer benefits experience is a plus, not a requirement — market knowledge can be taught if the craft is there

🏖️ Benefits

• Comprehensive health, dental and vision insurance* • Life and AD&D Insurance* • Financial advisory services* • Supplemental Insurance Benefits (Accident, Hospital and Critical Illness)* • Health Savings Account* • Equity shares* • Discretionary PTO plan* • Parental leave* • 401(k) • Flexible working hours • Remote-first company • Paid company holidays • Free digital therapist for you and your family