Product Marketing Manager, Canada, USA

🕒 June 22

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HireBoost

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2021

🎯 Recruiter

🤝 B2B

👥 HR Tech

Recruitment • B2B • HR Tech

HireBoost is a recruitment platform that helps companies enhance their remote teams by hiring top talent in Latin America. By leveraging a network of highly qualified professionals, HireBoost enables businesses to save on operational costs and improves the hiring experience for both candidates and clients. The platform focuses on facilitating smooth collaboration and communication, ensuring that companies can connect with professionals who meet their technical and cultural needs while also providing a great candidate experience.

📋 Description

• Define and refine product positioning and messaging strategies • Lead product launch strategies for new features and expansion initiatives • Develop messaging frameworks and thought leadership initiatives • Create sales enablement assets such as pitch decks, playbooks, and training materials • Build customer proof strategies including case studies, ROI narratives, and customer references • Conduct competitive and market intelligence research across PRM, affiliate, and ecosystem platforms • Partner cross-functionally with Product, Marketing, Sales, and Customer Success teams • Define and track Product Marketing performance metrics including adoption, launch impact, win rates, and expansion metrics

🎯 Requirements

• 8+ years of Product Marketing experience in B2B SaaS companies • Experience building or leading Product Marketing in zero-to-one, early-stage, or high-growth environments • Strong experience with product positioning, messaging, and go-to-market strategies • Experience leading product launches and sales enablement initiatives • Experience with partner-led growth, PRM platforms, affiliate ecosystems, or related GTM technologies • Experience working cross-functionally with Product, Marketing, Sales, and Customer Success teams • Experience analyzing metrics such as adoption, attribution, win/loss analysis, and launch performance

🏖️ Benefits

• Opportunity to build and scale the Product Marketing function from day one • High-impact role with direct collaboration with executive leadership • Ability to shape the narrative of a rapidly growing category • Fast-growing company with strong market traction and momentum • Collaborative and high-performance culture focused on ownership, speed, and creativity