Trends Writer

🔥 1 minute ago

🇨🇦 Canada – Remote

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

✏️ Content Writer

👻 Ghost score 10%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Valnet

WebsiteLinkedInAll Job Openings

51 - 200 employees

📣 Marketing

✈️ Travel

🚘 Automotive

Marketing • Travel • Automotive

Valnet is a global digital publishing and media investment company based in Montreal, Canada. Founded in 2012, the company owns and operates over 25 authoritative brands across various verticals, including entertainment, sports, technology, automotive, gaming, lifestyle, and travel. Valnet's extensive network attracts millions of daily on-site visits and a wide array of subscribers across social media and video platforms. Their brands have been recognized as official media partners for high-profile events such as the LA Auto Show and the New York Comic Con.

📋 Description

• Ideate and produce timely sports articles designed specifically to generate referral traffic from Facebook • Create promotional images on Facebook to generate referral traffic, emphasizing click incentive and engagement • Write compelling, curiosity-driven headlines that encourage Facebook users to click through to articles • Identify emerging stories, trends, debates and talking points across a range of sports • Produce a minimum of 6 articles per shift in a fast-paced publishing environment • Adapt content ideas and headlines based on audience performance • Monitor content performance and use data to inform future story ideas, headlines and content packaging • Work closely with editors and the wider content team to identify opportunities for high-performing traffic • Maintain strong editorial standards, accuracy and attention to detail while working at speed

🎯 Requirements

• Experience ideating, headlining and creating content specifically for Google Discover and/or Google Search • 3-5 years experience ideating and headlining written content specifically to generate referral traffic from Facebook • Experience creating promotional images on Facebook to generate referral traffic, leaning heavily into click incentive and engagement • A demonstrable understanding of what makes content clickable and shareable on Facebook • A track record of producing content that has generated meaningful Facebook referral traffic • Familiarity with analytics tools and using performance data to improve content strategy • Experience working in a high-volume digital publishing environment • CV and a URL to a Facebook page demonstrating experience delivering Facebook referral traffic • A writing evaluation may be required as part of the application process • Adherence to Valnet's Editorial Standards, including a prohibition on using Artificial Intelligence

🏖️ Benefits

• Fully remote • Opportunities to pitch original ideas • An amazing community of like-minded people to talk sports with on a daily basis

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