Manager, Growth - Active Traders

🔥 21 hours ago

🇨🇦 Canada – Remote

💵 CA$116k - CA$145k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

👻 Ghost score 0%

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Wealthsimple

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2014

💼 Consulting

🛡️ Insurance

💳 Fintech

🔥 Funding within the last year

💰 $393M Series E - Wealthsimple on 2025-10

Consulting • Insurance • Fintech

Wealthsimple is a Canadian financial technology company that provides consumer banking, investing, and wealth management services. It offers chequing accounts, savings, credit cards, self-directed trading (stocks, ETFs, options), cryptocurrency trading, managed portfolios, tax services, and advisory wealth management for high-net-worth clients. Wealthsimple combines digital-first banking and low-fee investing products aimed at retail customers, along with tools and educational content to support personal finance.

📋 Description

• Own active trader and crypto demand generation across paid social, trading platforms, finance and crypto media, newsletters, SEM, influencers, and communities • Plan and manage media budgets, negotiate vendor placements and rates, run creative and landing-page tests, and diagnose channel and landing-page performance • Own activation, first-trade, funding, and re-engagement lifecycle journeys across Braze content cards, AT status screens, and rewards • Drive go-to-market for options, futures, margin, USD, and crypto products and benefits across paid, lifecycle, web, and product surfaces • Build reporting across the funnel from first touch through sign-up, funding, first trade, and retained trading value • Partner with Analytics on incrementality and true lift, making recommendations to scale, test, or reduce activity • Run testing across creative, audiences, offers, and landing pages, turning insights into repeatable programs • Embed AI tools into creative, copy, audience research, landing-page, and campaign workflows • Contribute to quarterly planning and own delivery against the plan • Collaborate with Product, Product Marketing, Lifecycle, Sales/BDR, and Analytics with day-to-day autonomy

🎯 Requirements

• 4–6 years in performance marketing, growth, or lifecycle marketing • Track record of generating high-quality consumer demand and optimizing it through to downstream value • Deep hands-on experience in paid media • Experience owning budgets and managing campaigns across Google, Meta, X, YouTube, or programmatic platforms • Experience negotiating with vendors and optimizing for downstream value rather than cost per click • Lifecycle marketing experience, including activation, onboarding, nurture, or re-engagement journeys • Hands-on experience with Braze, Iterable, HubSpot, or similar lifecycle platforms strongly preferred • Experience marketing to engaged, high-intent audiences • Strong cross-functional partnering with Product, Analytics, and Product Marketing • Demonstrated use of AI to accelerate creative, research, enrichment, and data workflows • Analytical mindset and ability to diagnose funnel problems, prioritize opportunities, and recommend changes • Legal eligibility to work in Canada • Familiarity with self-directed investing, active trading, or crypto is nice to have • Experience with product or benefit launches is nice to have • Experience in consumer fintech, investing, brokerage, trading, or crypto platforms is nice to have

🏖️ Benefits

• Top-tier health benefits and life insurance • Long-term group savings with employer match, through Wealthsimple for Business • 20 vacation days • 4 wellness days • Unlimited sick and mental health days per year • Work outside Canada for up to 90 days per year • Employee resource groups, including Rainbow (2SLGBTQ), Women of WS, and Black at WS • Equity compensation for permanent employees • Hybrid team collaboration across North America