SFMC Campaign Lead

🔥 1 hour ago

🌐 Egypt, India – Remote

🇪🇬 Egypt – Remote 🇮🇳 India – Remote

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 25%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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99brightminds

WebsiteLinkedInAll Job Openings

11 - 50 employees

🤝 B2B

🎯 Recruiter

💼 Consulting

B2B • Recruitment • Consulting

99brightminds is a B2B technology services firm that helps organizations scale engineering capacity and execute digital transformation by providing Offshore Development Centers (notably in Jordan), IT staff augmentation, managed software development teams, and CTO-as-a-Service. They handle recruitment, facility setup, and management of distributed engineering teams, offering rapid deployment, cost-efficient talent access, and strategic technical leadership for clients. 99brightminds emphasizes secure, international-grade facilities, IP protection, and regional advantages (Jordan's tech talent pool and trade agreements) to support global clients across enterprise software projects.

📋 Description

• Lead end-to-end campaign delivery from business requirements and briefing through launch and post-campaign reporting • Manage recurring and ad hoc campaigns across mobile apps and other customer channels • Build and manage Salesforce Marketing Cloud customer journeys, automations, segmentation, and personalization • Deliver mobile app campaigns, including in-app banners, mobile customer journeys, and channel coordination • Manage loyalty campaigns, offers, vouchers, eligibility, and redemption • Own campaign QA/UAT, launch readiness, risk management, and go-live decisions • Track and report conversion, redemption, revenue, attribution, and optimization performance • Coordinate marketing, analytics, technical, operations, and call-centre teams

🎯 Requirements

• 5+ years of experience • Proven experience in end-to-end campaign management and leadership • Strong project and stakeholder management skills • Hands-on experience with Salesforce Marketing Cloud, particularly Journey Builder, Automation Studio, segmentation, and Personalization Studio • Experience delivering mobile app campaigns • Experience delivering loyalty campaigns, including offers, vouchers, eligibility, and redemption management • Tableau or similar analytics experience • Commercial understanding of campaign costs, channel selection, ROI, and incremental gross profit • Experience with control groups, A/B testing, suppression, consent, frequency management, and re-entry rules • Strong business-requirement gathering and cross-functional coordination skills • Arabic or multilingual campaign workflow experience (nice to have)

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