Marketing Specialist

🔥 15 hours ago

🇨🇴 Colombia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 11%

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AppGate

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

🎖️ Defense

📦 Logistics

Consulting • Defense • Logistics

AppGate is a global cybersecurity company that delivers high-performance Zero Trust Network Access (ZTNA) solutions for enterprises and government agencies. Its platform enforces identity-based, adaptive access policies using real-time risk scoring, AI-powered application discovery, and a direct-routed architecture designed to avoid cloud bottlenecks and scale with demanding environments. AppGate also provides professional services and cyber advisory offerings — including adversary simulation, penetration testing, and third-party access risk assessments — to help organizations implement and operationalize Zero Trust controls.

📋 Description

• Support global marketing operations and campaign execution • Build and optimize marketing campaigns using Salesforce and Account Engagement (Pardot) • Support translation and localization efforts for global content consistency • Coordinate integrated campaign execution across email, webinars, paid programs and content syndication • Manage campaign calendars and coordinate asset delivery with stakeholders and vendors • Perform pre-launch campaign QA • Track campaign performance and lead progression • Maintain marketing databases, segmentation and lead scoring/nurture programs • Coordinate localization workflows and approvals • Collaborate with Demand Generation, Content, Design and Sales teams • Report to the Senior Director of Marketing • Document processes and improve operational workflows

🎯 Requirements

• Build, test and manage email campaigns, landing pages, forms and automation workflows in Salesforce Account Engagement (Pardot) • Support end-to-end campaign execution across email, webinars (Zoom), paid programs and content syndication • Ensure campaigns are tagged, tracked and integrated with Salesforce CRM for attribution and reporting • Manage campaign calendars and coordinate asset delivery across internal stakeholders and external vendors • QA campaigns before launch, including links, form routing, list segmentation and mobile rendering • Track and report campaign performance metrics including open rates, click-through rates, conversion rates and lead progression through the funnel • Maintain marketing database data hygiene, including list imports, deduplication, segmentation and field standardization • Support lead scoring and nurture program maintenance • Coordinate translation and localization of marketing content across the global footprint • Maintain a localization tracker for turnaround times, versioning and approvals • Partner with Demand Generation, Content, Design and Sales teams • Serve as a point of contact for marketing operations requests from internal stakeholders • Document processes and contribute to campaign templates, naming conventions and operational standards • Identify workflow gaps and inefficiencies and suggest improvements

🏖️ Benefits

• Remote work • Health Insurance • Health and enviromental festival • Fitness Stipend • E-Learning platform • Annual Bonus • Work From Home Stipend • Seasonal Activities • Get 2gether • and more...

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