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Performance Marketing Manager

🔥 1 minute ago

🇵🇰 Pakistan – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

Where this job comes from

Posted on AutoLeap's careers page, not through a job board

First seen by Remote Rocketship 1 minute ago

Logo of AutoLeap

AutoLeap

51 - 200 employees

Founded 2020

🚘 Automotive

💼 Consulting

📣 Marketing

💰 $18M Series A on 2021-09

Automotive • Consulting • Marketing

AutoLeap is a provider of modern, cloud-based auto repair software designed to streamline operations and increase profitability for auto repair shops. Their software automates many aspects of shop management, including scheduling, estimating, invoicing, and customer communication, making it easier for shops to manage both day-to-day operations and customer interactions. AutoLeap's features include digital inspections, Google reviews management, marketing modules, and integration with QuickBooks, among others. The software is tailored to meet the needs of independent repair shops and multi-location franchises, helping them boost revenue, reduce communication time with customers, and minimize no-shows. With AutoLeap, repair shops can operate more efficiently, delight customers, and achieve higher profit margins.

📋 Description

• Develop and execute comprehensive performance marketing strategies to drive customer acquisition, revenue growth, and brand awareness • Utilize analytics tools to track campaign performance, generate insights, and report on key metrics to stakeholders • Own the planning and management of paid channels including Google AdWords, Gartner sites, G2, Microsoft Bing, LinkedIn, and Facebook Ads • Ensure advertising accounts and associated components comply with respective policies • Ensure ads are running according to the advertising plan • Propose, initiate, and implement experiments to explore growth opportunities and increase lead generation month over month against the planned budget • Own the entire lead funnel from lead generation to closed wins • Propose, initiate, and implement optimizations in advertising channels • AutoLeap provides an all-in-one, cloud-based auto repair management software platform for automotive repair shops

🎯 Requirements

• Strong academics from a top institution • 5-6 years of experience in managing paid channels, particularly Google Ads • Strong knowledge of Google Ads, Facebook Ads, and other paid channels • Eagerness to learn new channels and a roll-up-your-sleeves mentality • Proven track record of past successes and role progression • Analytical mindset • Ability to multitask and prioritize between competing tasks • Passion for demand generation, exploring and building new channels • Passion for startups and solving tough problems

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