Freelance Social Media Manager

Job not on LinkedIn

🔥 12 hours ago

🇱🇺 Luxembourg – Remote

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

👻 Ghost score 25%

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Logo of BlackRidge Group

BlackRidge Group

11 - 50 employees

Founded 2015

🏥 Healthcare

💼 Consulting

📦 Logistics

💰 Non equity assistance on 2019-09

Healthcare • Consulting • Logistics

BlackRidge Group is a global multi-brand recruitment business that connects talent with businesses across the technology, life sciences, construction, finance and communications sectors. Founded in 2015, it partners with companies across Europe from hubs in Luxembourg, Brussels, Paris and Amsterdam to provide specialized hiring, talent solutions, and related HR services including a Luxembourg-based payroll platform. The group operates several specialist brands covering IT, engineering, finance, field marketing and life sciences recruitment.

📋 Description

• Develop and manage clients' social media presence, primarily for SMEs and small businesses • Define social media strategies tailored to client objectives, target audiences and positioning • Identify relevant platforms, including LinkedIn, Instagram, Facebook and TikTok • Define editorial guidelines, content pillars, formats and publishing frequency • Build and manage editorial calendars • Monitor social media trends, formats, platform changes and emerging opportunities • Develop topics and editorial angles for each brand • Write posts, hooks, captions and calls to action while respecting brand tone and identity • Create, adapt and repurpose content across platforms • Use AI tools for research, ideation and content production • Define requirements for visuals, videos, carousels, infographics and other formats • Create simple visual content using Canva • Brief graphic designers, video editors and motion designers for advanced creative production • Ensure consistency with clients' visual identities • Schedule and publish content across social media platforms • Monitor and respond to comments, messages and interactions • Engage communities and encourage audience interaction • Identify opportunities for organic audience and brand-visibility growth • Monitor KPIs including reach, impressions, engagement, audience growth, clicks, traffic and conversions • Analyze content performance and adjust editorial strategies based on data • Produce reports with actionable recommendations • Manage strategies focused on visibility, engagement and business opportunities

🎯 Requirements

• Solid and demonstrable experience in Social Media Management, ideally within an agency environment or managing multiple clients simultaneously • Excellent command of LinkedIn, Instagram and Facebook • Experience with TikTok is a plus • Excellent writing skills and ability to adapt tone, messaging and content formats to different brands and audiences • Good command of Canva or similar tools for producing simple visual content • Ability to collaborate with creative specialists on advanced productions • Ability to build and execute a genuine editorial strategy • Ability to analyze social media performance and translate results into actionable recommendations • Good understanding and practical use of AI tools for research, ideation and content creation • Good understanding of challenges and constraints faced by SMEs • Excellent ability to manage multiple clients and editorial calendars simultaneously • Autonomous, creative, rigorous, proactive and able to regularly suggest new ideas • Portfolio or examples of managed accounts, produced content and measurable results highly valued

🏖️ Benefits

• Freelance / Independent Contractor status • Fixed-price projects or day-rate assignments depending on the project • 100% Remote work

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