Email Marketing Lead – E-Commerce

🔥 11 hours ago

🌐 Mexico, Argentina, +2 more countries – Remote

🇲🇽 Mexico – Remote 🇦🇷 Argentina – Remote 🇨🇦 Canada – Remote 🇨🇴 Colombia – Remote

💵 $3.5k - $4k / month

⏰ Full Time

🟠 Senior

✉️ Email Marketing Manager

👻 Ghost score 15%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

BlueTuskr

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2020

📣 Marketing

🛍️ eCommerce

🤝 B2B

Marketing • eCommerce • B2B

BlueTuskr is an e-commerce-focused digital marketing agency that acts as an extension of its clients' teams to develop and execute custom, data-driven marketing strategies for online brands. Their services include market research and analysis, content and retention marketing, social media and paid media (search, social, marketplace) advertising, marketplace store and listing optimization, website design and development, SEO, and conversion rate optimization. The company highlights metrics such as $100M+/year revenue generated for clients, $10M+/year advertising budget managed, 30+ in-house marketing experts, and 250+ digital brands served.

📋 Description

• Set strategy and standards for the email marketing department, including processes, playbooks, and QA • Join client calls to represent email marketing strategy and results, with potential direct ownership of specific accounts • Partner with leadership on department tooling, workflow, and roadmap decisions • Report on department performance and health to agency leadership • Execute and oversee email marketing audits using Klaviyo, HubSpot, Mailchimp, etc. • Set strategy for automation, segmentation, A/B testing, and lifecycle marketing across client accounts • Use AI tools to support copywriting, campaign optimization, segmentation, and reporting workflows • Execute monthly reporting documentation and results reflection across the department • Ensure list hygiene, segmentation, integrations, and deliverability management meet high standards • Manage technical deliverability items including DMARC, DKIM, and SPF • Brainstorm and pilot new email marketing approaches, including AI-enabled workflows • Support analytics tracking and strategy for future campaigns • Coordinate cross-channel strategy with the broader marketing team • Audit existing email accounts, present prioritized roadmaps, build department infrastructure, and establish team relationships during the first 90 days

🎯 Requirements

• 5+ years in email marketing, including experience leading or mentoring others • Working knowledge of email & SMS marketing • Experience managing small and large email volumes and contacts • Proven track record managing client accounts and/or leading a team • E-commerce or D2C brand experience (agency or in-house) • Comfortable using AI tools in day-to-day email marketing work • Hands-on experience with Klaviyo, Hubspot, Mailchimp, etc. • Comfort with email account setup, migrations, and technical integrations • Experience working within set processes, playbooks, or department infrastructure • Agency background preferred • Prior experience building or scaling an email marketing function

🏖️ Benefits

• Fully remote • Unlimited paid time off • Internet, mobile phone, and gym reimbursements after 90 days