Senior Google Ads Specialist

Job not on LinkedIn

🔥 3 minutes ago

🇵🇭 Philippines – Remote

💵 ₱80k - ₱100k / month

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Boomering Inc

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

📦 Logistics

📣 Marketing

✈️ Travel

Logistics • Marketing • Travel

Boomering Inc. is a rapidly growing company that specializes in offshoring solutions, helping businesses achieve success through customizable services tailored to their unique needs. The company focuses on simplicity, transparency, and smart solutions, and is dedicated to ensuring the highest level of service and data security, evidenced by its ISO 27001 accreditation. With a team of over 500 skilled professionals serving more than 90 international clients, Boomering offers a cost-effective approach to scaling operations with no lock-in contracts.

📋 Description

• Manage Google Ads accounts end-to-end, including strategy development, campaign setup, optimisation, and performance monitoring • Plan, build, and launch campaigns across Search, Performance Max, Display, YouTube/Video, Demand Gen, and Shopping • Develop and optimise campaigns for hotels, resorts, and accommodation providers to increase direct bookings and maximise return on ad spend • Conduct account audits, keyword research, competitor analysis, and search term reviews • Optimise bidding strategies, budgets, keywords, audiences, ad copy, creative assets, and landing pages • Set up, test, and maintain conversion tracking and attribution using GA4, GTM, enhanced conversions, and offline conversion imports • Conduct A/B testing on ad copy, creative assets, bidding strategies, and landing pages • Monitor ROAS, CPA, conversion volume, and budget utilisation • Prepare performance reports and dashboards using Looker Studio and other reporting tools • Utilise Google Ads Editor, scripts, and third-party PPC tools to automate processes and improve efficiency • Recommend new strategies, platform features, and best practices • Collaborate with SEO, web development, and marketing automation teams on SEO, GEO, and conversion rate optimisation initiatives • Support SEO and GEO activities, including keyword research, on-page recommendations, content briefs, and technical checks • Gradually take on client-facing responsibilities, including presenting results, discussing campaign strategies, and managing client expectations • Manage multiple client accounts and advertising budgets independently • Work with minimal supervision and contribute to key performance expectations around proactive account management, accurate tracking, testing, reporting, budget pacing, ROAS, CPA, and conversion volume

🎯 Requirements

• Bachelor's degree in Marketing, Advertising, Business, or a related discipline is preferred • Minimum of 4 to 5 years of hands-on Google Ads experience, managing campaigns end-to-end at a senior level • Previous digital agency experience managing multiple client accounts and advertising budgets simultaneously is strongly preferred • Experience in the hotel, resort, travel, or hospitality industry, particularly in driving direct bookings and managing Performance Max for travel and Hotel Ads, is highly desirable • Strong expertise across Google Ads campaign types, including Search, Performance Max, Display, YouTube/Video, Demand Gen, and Shopping • Advanced knowledge of bidding strategies, keyword research, negative keyword management, audience targeting, ad copy testing, and campaign optimisation • Proficiency in conversion tracking and analytics tools, including GA4, Google Tag Manager, enhanced conversions, and offline conversion imports • Experience using Google Ads Editor, Google Ads scripts, Looker Studio, and third-party PPC tools for automation, reporting, and optimisation • Demonstrated ability to improve ROAS, reduce CPA, and increase conversion volume, supported by measurable results or case studies • Google Ads certifications in Search, Display, Video, Shopping, and Measurement are preferred • Knowledge of SEO, GEO, and AI-driven search optimisation is an advantage • Familiarity with GoHighLevel or similar CRM and marketing automation platforms is desirable • Excellent written and verbal English communication skills • Strong analytical, problem-solving, and decision-making skills, with a data-driven approach to campaign management • Self-motivated, proactive, organised, and detail-oriented, with the ability to work independently and manage competing priorities with minimal supervision • Continuous improvement mindset and confidence to introduce new ideas and elevate paid advertising capabilities

🏖️ Benefits

• Competitive salary package • Company-provided full set-up for desktop/laptop with a back-up internet • Free pre-employment Medical Assessment (T&C apply) • HMO on the first day of hire • 15 Vacation Leaves and 5 Sick Leaves • Annual Performance Reviews • Unlimited Employee Referral Incentives • Employee Loan Facilities • Social Clubs and Interest Workshops • Company events where you get a chance to win amazing prizes and be rewarded for your outstanding performance • Statutory Benefits: Maternity, Paternity and Solo Parent Leaves, Magna Carta for Women, Retirement Benefits, OT, and Premium Pay • Work-life balance • Professional growth opportunities