VP of Growth

Job not on LinkedIn

🔥 0 minutes ago

🇨🇴 Colombia – Remote

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 12%

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🗣️🇪🇸 Spanish Required

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Logo of BreakmarkHR

BreakmarkHR

1 - 10 employees

Founded 2025

💼 Consulting

🎯 Recruiter

📋 Compliance

Consulting • Recruitment • Compliance

BreakmarkHR is a strategic HR consultancy and global workforce services provider that helps fast-growing startups and scale-ups build people infrastructure—from first hire to international expansion. They offer fractional CHRO advisory, talent acquisition and recruitment outsourcing, people operations, HR compliance and policy services, plus Employer of Record (EOR) and Contractor of Record (COR) solutions to hire and engage workers across jurisdictions without local entities. BreakmarkHR focuses on startup speed, senior-level HR expertise, and legally compliant global hiring and contracting.

📋 Description

• Own positioning, messaging, and value proposition across all segments, cities, and countries • Drive pricing and packaging strategy • Design go-to-market plans for new offerings and expansions for B2C and B2B • Translate customer insight into actionable positioning for the commercial organization • Own the B2B and SMB narrative and roadmap alongside consumer strategy • Lead the transition from field/direct sales to a digital-first, AI-powered acquisition engine • Define and build AI-native capabilities for segmentation, acquisition, and retention • Own the full acquisition funnel and manage CAC, conversion, and payback targets with finance • Define growth metrics and accountability structures • Set strategic direction for sales and enablement across core markets • Own the roadmap from field-heavy to digital-first and drive accountability • Connect marketing, sales, and customer experience • Own the brand as the company scales • Drive retention and churn strategy • Orchestrate onboarding, upsell, advocacy, and referral marketing • Lead and develop the marketing, brand, and sales organization • Own planning, budget, and performance management across channels and campaigns • Report to the COO

🎯 Requirements

• 10+ years in growth or product marketing, at least 5 leading a team • Deep product marketing expertise: owned positioning, pricing/packaging, and go-to-market launches (not just campaign execution) • Experience in high-volume B2C categories: subscription, telco, utilities, fintech, or retail • Experience carrying a revenue or CAC number, with close collaboration with sales teams • Built AI-powered growth systems — automated funnels, predictive models, intelligent segmentation — and already doing this in practice • Strong analytical skills — comfortable with funnel data and able to explain CAC/LTV with numbers • Fluent Spanish and professional English; LatAm-based and bicultural preferred • Comfortable being hands-on at the leadership level, close enough to know when work isn't landing as intended

🏖️ Benefits

• Join a business with real traction and real customers, not just a hypothesis • Genuine scope: marketing, commercial direction, pricing, and brand all under one leader • Structured handover and onboarding with the outgoing growth leader for context and support • Direct line to the executive team, with the ability to shape strategy rather than just execute

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