Lead - SEO

🔥 0 minutes ago

🇮🇳 India – Remote

⏰ Full Time

🟠 Senior

📈 SEO Marketing

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Logo of BrowserStack

BrowserStack

501 - 1000 employees

Founded 2011

☁️ SaaS

💰 $2G Series B on 2021-06

SaaS • Testing • Cloud Computing

BrowserStack is a comprehensive cloud-based testing platform that enables developers and testers to run tests on real devices and browsers. It provides solutions for manual and automated testing of websites and mobile applications, ensuring compatibility, functionality, and performance across a plethora of devices and browsers. With features such as cross-browser testing, visual testing, and test observability, BrowserStack aims to streamline test automation, enhance test coverage, and improve overall testing efficiency. The platform supports integrations with various CI/CD tools and offers extensive browser and device coverage, ensuring seamless and bug-free experiences for users globally.

📋 Description

• Execute and contribute to the end-to-end SEO and AEO/GEO strategy aligned with company OKRs • Build and execute organic growth plans across traditional search engines and AI-driven answer platforms • Identify and prioritize high-intent opportunities across the funnel, from TOFU to BOFU • Support positioning the brand as a trusted source for AI-generated answers • Lead keyword, topic, and entity research with strong intent mapping • Decide what content to build, why, and how it drives business impact • Collaborate closely with content writers to embed SEO, UX, and clarity from the start • Apply UX principles to content structure, tone, layout, and usability • Optimize content for users first while remaining search- and AI-friendly • Track and analyze performance using Google Search Console, GA4, Semrush/Ahrefs, and related SEO tools • Work cross-functionally with Product, Engineering, and Design teams to support SEO initiatives • Report the business impact of SEO initiatives directly to leadership and ideate growth strategies • Provide guidance and mentorship to junior SEO or content team members as needed

🎯 Requirements

• 6+ years of hands-on and strategic SEO experience, preferably in SaaS or B2B category • Experience contributing to or owning SEO strategy execution with measurable impact • Strong understanding of AI search, AEO/GEO, and LLM-driven content discovery • Deep expertise in keyword research, intent mapping, and content strategy • Solid technical SEO knowledge, including indexing, crawlability, JS SEO, and site architecture • Experience collaborating across teams; exposure to mentoring junior team members is a plus • Highly hands-on with GSC, GA4, Semrush/Ahrefs, and SEO diagnostic tools • Clear, structured, and analytical thinker with strong prioritization skills • Experience with programmatic SEO or large-scale content systems • Familiarity with conversion rate optimization (CRO) and experimentation • Experience supporting SEO efforts across multiple markets or regions

🏖️ Benefits

• Medical Insurance: Comprehensive INR 5,00,000 coverage for employee, spouse, up to 2 dependent children, and parents or parents-in-law • Statutory Benefits: Gratuity per the Payment of Gratuity Act, 1972 • Paid Time Off: 25 days of paid leave annually (Annual & Sick Leave) plus gazetted public holidays and special life-event leaves • Remote-First work environment that allows our people to work from home • Remote-First Allowance for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience

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