Marketing Lead

Job not on LinkedIn

🔥 0 minutes ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 12%

infoinfo

🗣️🇪🇸 Spanish Required

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Logo of Checker

Checker

11 - 50 employees

Founded 2006

💼 Consulting

🏥 Healthcare

🏭 Manufacturing

Consulting • Healthcare • Manufacturing

Checker is an enterprise SaaS platform that helps organizations digitize and manage audits, quality inspections, HSE/QHSE processes, supplier qualification, RMA/returns and corrective actions, and provides mobile apps for events, internal communication and training. The mobile-first, cloud-based platform (ISO 27001 certified) supports offline use, workflows for non-conformities, supplier management, reverse-logistics and continuous improvement, and is aimed at medium and large businesses seeking to improve quality management, compliance and operational processes.

📋 Description

• Own positioning, content, demand generation, partner marketing, field and events, PR, and sales enablement • Report to and work closely with the CEO • Define Checker’s category, messaging, definitions, and company-wide vocabulary • Audit and edit existing messaging • Own the monthly content/artifact engine, including research, explainers, primers, posts, clips, webinars, and sales assets • Run inbound content and brand marketing • Build named-account marketing motions by region with sales leads • Own account scoring, sequencing, campaign design, gifting, and executive programs • Run co-announcements, joint content, shared events, and partner programs • Own the events calendar, pre- and post-event programs, and event ROI case • Create sales enablement materials including decks, talk tracks, objection cards, implementation guides, and customer stories • Maintain alignment across engineering, product, sales, and leadership • Coordinate earned media coverage and PR agencies • Start as an individual contributor with freelancer and agency budget, then hire specialists and full-time staff as the function grows

🎯 Requirements

• 7–10 years in B2B marketing • Meaningful experience operating in LATAM fintech, payments, or adjacent infrastructure • Comfortable starting from first principles, creating clarity, and shipping programs solo before scaling • Ability to set strategy, write copy, brief designers, and load campaigns independently • Strong grasp of account-based marketing (ABM) and how marketing fuels enterprise deals • Ability to set KPIs and own outcomes • Ability to translate stablecoins, on-chain payments, APIs, and compliance into clear value for executives and product leaders • Full professional proficiency in Spanish • Portuguese strongly preferred • Strong written skills for localization • Practical fluency with CRM/marketing automation, analytics, and AI content/translation workflows

🏖️ Benefits

• Competitive compensation • Flexible remote work arrangement • Travel to global team gatherings and industry events • Direct work with the founders • Budget and authority to build the function as you think it should be built

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