Market Research Analyst – Market Intelligence

Job not on LinkedIn

🔥 0 minutes ago

🇲🇽 Mexico – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🔬 Research Analyst

👻 Ghost score 15%

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Logo of Cobalto Talent

Cobalto Talent

11 - 50 employees

Founded 2022

🎯 Recruiter

🤝 B2B

Recruitment • B2B

Cobalto Talent is a Mexico- and North America-focused recruitment agency that connects companies with vetted candidates through a fast, efficiency-oriented hiring process. They offer a large candidate pool, candidate evaluation, and support services, and emphasize speed (placements in as little as 24 hours), cost and time savings, and the use of specialized software and AI to enhance sourcing and selection. Cobalto Talent serves companies (B2B) across industries, providing end-to-end recruitment and onboarding support.

📋 Description

• Conduct qualitative and quantitative market research to identify industry trends, customer needs, and growth opportunities • Analyze market size, competitive landscapes, customer behavior, and emerging market opportunities • Design and execute research projects, surveys, interviews, focus groups, and competitive analyses • Collect, clean, analyze, and interpret large datasets • Develop customer segmentation models, buyer personas, and market opportunity assessments • Monitor competitor activities, pricing strategies, product launches, and industry developments • Collaborate with Product, Marketing, Sales, Customer Success, and Executive Leadership teams • Prepare executive reports, dashboards, presentations, and strategic recommendations • Support go-to-market strategies, product launches, pricing decisions, and expansion initiatives • Identify business risks, market gaps, and customer pain points • Utilize AI-powered research and analytics tools to improve efficiency and insight generation • Complete a one-way video interview as the next step in the hiring process

🎯 Requirements

• Bachelor's degree in Marketing, Business Administration, Economics, Statistics, Data Analytics, Market Research, Finance, or a related field • 3+ years of experience in Market Research, Business Intelligence, Consumer Insights, or Competitive Intelligence • Experience supporting SaaS, Retail, eCommerce, Technology, Consumer Goods, or Digital Services industries • Strong analytical and quantitative skills • Advanced proficiency in Microsoft Excel • Experience with BI tools such as Power BI or Tableau • Experience conducting qualitative and quantitative research • Strong knowledge of customer segmentation, competitive analysis, and market trend identification • Excellent presentation and data storytelling skills • Professional English proficiency (B2+/C1 preferred) • Ability to work independently in a fast-paced, remote, multicultural environment • Experience with one or more research, analytics, survey, CRM, competitive intelligence, or AI tools listed in the posting • Preferred: experience supporting U.S.-based companies or international organizations • Preferred: experience in SaaS product research or Retail market analysis • Preferred: familiarity with SQL and data visualization platforms • Preferred: experience using AI-powered research and productivity tools • Preferred: knowledge of pricing strategy, customer journey mapping, and product marketing • Preferred: experience presenting research findings to executive leadership

🏖️ Benefits

• Full-time employment • Remote work arrangement • Opportunity to influence business strategy, product development, and market expansion • Collaboration with cross-functional teams • Access to cutting-edge research technologies • Work in a multicultural environment

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