Media Buyer, Creative Strategist

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Logo of Community Sports Partners

Community Sports Partners

11 - 50 employees

⚽ Sports

👥 B2C

Sports • B2C

Community Sports Partners is a Mississauga-based operator of premium turf fields, gymnasiums, and community sports programs. They offer year-round indoor and outdoor facilities for soccer, rugby, field hockey, basketball and other sports, with professional-grade turf, LED lighting, bleachers, and full amenities. The organization runs youth and adult programs and leagues (SportStars, HoopStars, Mississauga Soccer, Volleyball Mississauga), manages facility rentals and tournament/training bookings, and provides an online booking system and the RecRivals app to view real-time availability and manage reservations. Primary locations include Applewood Heights and Gordon Graydon in Mississauga, Ontario.

📋 Description

• Own Meta ad accounts end-to-end across brands, including structure, budgets, pacing, and scaling • Build and manage an always-on creative testing calendar with clear hypotheses for hooks, angles, formats, and audiences • Analyze creative performance using hook rate, hold rate, CTR, and CPL, diagnose performance drop-offs, and brief subsequent variants • Brief and direct UGC creators and the video editor; write English hooks and ad copy • Manage full-funnel performance, including landing pages, lead forms, CAPI setup, event match quality, and speed-to-lead handoffs with sales teams • Plan seasonal campaigns around fall, winter, spring, and summer registration windows, camps, and leagues • Execute localized campaigns using geo-radius targeting, small remarketing pools, and frequency management in limited markets • Produce a weekly business-focused scorecard covering registrations, CPL, CAC, and blended efficiency

🎯 Requirements

• 3+ years of hands-on Meta buying in direct-response lead generation • Experience in local services, gyms/fitness, education/enrollment, events, or memberships; ecommerce-only backgrounds usually do not translate • Managed meaningful budgets of US $20K+/month or scaled accounts significantly • Ability to explain the performance data behind ads briefed or built • Real, articulable testing methodology beyond one-off experiments • Measurement literacy covering attribution windows, click vs. view-through, blended CAC vs. in-platform ROAS, and Ads Manager limitations • Fluent written and spoken English; all customer-facing copy is English • Comfort with spreadsheet-level analysis and cohorting performance by creative • Full-time availability with 4+ hours of daily overlap with US Eastern Time

🏖️ Benefits

• Compensation of $1,500–2,500 USD per month depending on experience • Dedicated video editor to execute creative briefs • Direct access to the founder • AI-forward stack with expected use of AI tools across creatives and campaign analysis

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