Strategic Field Marketing Manager

🔥 12 hours ago

🇩🇪 Germany – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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CrowdStrike

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 2011

🔒 Cybersecurity

☁️ SaaS

🤖 Artificial Intelligence

Cybersecurity • SaaS • Artificial Intelligence

CrowdStrike is a cybersecurity company that provides cloud-based security services to stop breaches. It is recognized as a leader in endpoint protection, identity and cloud security, and managed detection and response. CrowdStrike's platform, Falcon, integrates artificial intelligence to offer real-time visibility, detection, and protection against sophisticated cyber threats. The company is lauded for its effectiveness in securing networks and data, making it a trusted partner for businesses worldwide.

📋 Description

• Own and execute the field marketing strategy for the strategic partnership opportunity across Central Europe, aligned to regional revenue targets and sales priorities • Translate the joint value proposition into customer-centric programs tailored to priority industries, markets, buying centers, and strategic accounts • Identify opportunities to leverage the partnership as a differentiator within broader Central European field marketing programs • Localize and operationalize relevant global and joint campaigns • Provide market insight and field feedback for regional go-to-market planning and investment decisions • Design and execute integrated field marketing programs driving pipeline creation, opportunity progression, and measurable revenue contribution • Align with Regional Sales Directors, account teams, SDRs, and Sales Engineering on territory plans, strategic accounts, and active opportunities • Develop targeted account-based marketing programs for high-priority accounts and buying groups • Own executive engagements, C-level roundtables, workshops, industry activities, regional events, and targeted account experiences • Orchestrate post-program follow-up with Sales and SDR teams • Collaborate with the Partner Marketing lead on customer and account activation • Contribute to joint marketing planning and shared budget prioritization • Partner across Sales, Alliances, Field Marketing, Marketing, SDR, and other cross-functional teams • Coordinate strategic partner participation in relevant field programs • Manage field marketing programs end-to-end, including planning, audience strategy, execution, follow-up, measurement, and optimization • Establish KPIs for account engagement, pipeline creation, pipeline influence, opportunity acceleration, and marketing ROI • Monitor program effectiveness and optimize the marketing mix and shared budget allocation • Report program performance, pipeline contribution, learnings, and recommended next actions to regional marketing and sales leadership

🎯 Requirements

• 7+ years of B2B field, regional, or demand generation marketing experience within enterprise technology, SaaS, cybersecurity, cloud, or related industries • Proven track record of developing and executing field marketing programs that contribute directly to pipeline creation and revenue acceleration • Strong experience partnering with enterprise sales teams on territory planning, strategic accounts, and opportunity-based marketing • Strong experience operating in partner-led or ecosystem-driven go-to-market environments and collaborating effectively with Partner or Channel Marketing teams • Proven track record of building and accelerating Public Sector business with the ability to use strategic partnerships as a catalyst to open new accounts, establish credibility and accelerate market penetration • Experience with account-based marketing, executive programs, events, integrated campaigns, and multi-channel demand generation • Commercial mindset with the ability to prioritize investments against business impact and manage resources within a shared budget model • Strong executive presence and ability to influence senior stakeholders across Sales, Marketing, Alliances, and partner organizations • Data-driven mindset with experience measuring account engagement, pipeline impact, revenue contribution, and program ROI • Experience with CRM and marketing reporting platforms (e.g., Salesforce, Tableau) • Fluency in both German and English is required • Willingness to travel across Central Europe • Proven experience utilizing AI technologies to enhance decision-making, streamline workflows and processes, improve efficiency and drive business outcomes

🏖️ Benefits

• Market leader in compensation and equity awards • Comprehensive physical and mental wellness programs • Competitive vacation and holidays for recharge • Paid parental and adoption leaves • Professional development opportunities for all employees regardless of level or role • Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections • Vibrant office culture with world class amenities • Great Place to Work Certified™ across the globe