Campaign Consultant

🕒 June 19

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Digital Alchemy

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2003

💼 Consulting

🏢 Enterprise

📣 Marketing

Consulting • Enterprise • Marketing

Digital Alchemy is a leading provider of marketing automation solutions with over two decades of experience. The company specializes in AI-driven decisioning, hyper-personalization, and true multi-channel orchestration to help brands enhance customer-centric interactions. Digital Alchemy offers a comprehensive suite of services, including strategy consulting, platform implementation, and operations support to optimize marketing processes. Their solutions are designed to drive revenue, retention, and loyalty by leveraging real-time data and behavioral sciences. Trusted by well-known brands, Digital Alchemy is committed to delivering high-quality results and client satisfaction.

📋 Description

• As a Campaign Consultant, you are accountable for providing consulting services to the Marketing teams and assisting them in the design of campaigns to help achieve business outcomes. • You will own the delivery of multi-channel data-driven campaigns, provide proactive consulting and advice on best practice campaign design based on your deep understanding of the available marketing technology capabilities and business outcomes the campaigns need to achieve. • You will be the main liaison point between the Client and both internal & external technical teams to ensure there are no gaps in the end to end build process of data through to communications to the customer. • You will also work in a consulting capacity to support the marketing automation platform, from both a technical and process perspective. • This may include such tasks as analysing data, designing, implementing and documenting technical solutions, and producing process documentation for stakeholders.

🎯 Requirements

• Degree in Marketing, IT, Computer Science or related degree. • Minimum 4 years experience working in build and delivery of data-driven marketing campaigns across multiple channels. • Experience working in building & delivery of data driven marketing campaigns across multiple channels. • Experience in using SQL to perform data analysis & identifying customers based on business criteria using relational databases. • Understanding of Big Data systems is beneficial. • Experience using Enterprise Marketing tools such as Braze, Adobe Journey Optimizer or Adobe Campaign is a PLUS. • Experience in working in multi-platform environments that require orchestration of data across different systems to enable marketing campaigns is a PLUS. • Understanding of Customer Lifecycle Frameworks and designing always-on trigger campaigns as well as ad-hoc tactical campaigns is a PLUS. • Understanding of customer centric marketing concepts and optimizing campaign-channel mix based on customer centricity. • A background in managing multiple key projects or consultative work with a good track record of delivering success for client or agency's business. • Pragmatic problem solver with a keen attitude to deliver business outcomes. • Work both independently and collaboratively in gathering requirements with minimal supervision. • Excellent written and oral communication skills. • Systems and business analysis skills, including delivery of high quality technical specifications and process documentation. • Consulting skills, including stakeholder management across technical and non-technical teams.

🏖️ Benefits

• N/A