Marketing Specialist

🔥 0 minutes ago

🇱🇰 Sri Lanka – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 13%

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Logo of Dijital Team

Dijital Team

11 - 50 employees

🤝 B2B

💼 Consulting

☁️ SaaS

B2B • Consulting • SaaS

Dijital Team is a smarter offshoring solution for IT teams. We enable you to build a high performing IT team that will decrease your costs and increase your efficiency - accelerating the growth of your business. We take care of the team so you can take care of the rest.

📋 Description

• Execute multi-channel B2B marketing campaigns for an established Australian technology business • Translate marketing strategy into campaigns across paid advertising, HubSpot, content creation, digital marketing, events and technology partner programs • Work closely with the Chief Growth Officer and senior leadership • Own campaign execution, marketing automation, creative production and performance reporting • Plan, develop, launch and optimise integrated campaigns across email, LinkedIn, Google Ads, social media, content marketing and events • Maintain a structured marketing calendar • Track campaign expenditure, engagement, lead generation, attribution, ROI and pipeline contribution • Develop and manage HubSpot workflows, automated email sequences, landing pages, forms and nurture campaigns • Maintain segmented marketing databases and improve data quality and reporting • Manage and optimise LinkedIn Ads and Google Ads campaigns • Design on-brand creative assets and develop marketing content • Maintain and update website content • Coordinate event marketing activities and remote delivery support • Collaborate with technology vendors, distributors and strategic partners on joint campaigns • Manage Marketing Development Fund activities • Prepare performance reports for the Chief Growth Officer and senior leadership • Monitor and communicate campaign progress, budgets, conversion rates, ROI and pipeline contribution • Maintain marketing dashboards using HubSpot, ConnectWise and other analytics platforms • Work with sales and service teams to align initiatives and support lead handover • Present data-driven insights and recommendations

🎯 Requirements

• Approximately 5 years of hands-on marketing experience in a Marketing Specialist, Marketing Coordinator or similar role • Proven experience managing LinkedIn Ads and HubSpot, including campaign execution, marketing automation, lead nurturing and performance reporting • Strong understanding of paid digital marketing, campaign attribution, return on investment (ROI) and sales pipeline contribution • Demonstrated experience executing end-to-end, multi-channel B2B marketing campaigns • Strong graphic design skills using Adobe Creative Suite, Canva or similar tools • Excellent written communication skills for digital campaigns, email marketing, social media and sales collateral • Ability to manage multiple campaigns and competing priorities while maintaining accuracy and attention to detail • Strong analytical and commercial awareness • Confidence communicating campaign outcomes, opportunities and challenges to senior leadership • Proactive, resourceful and self-directed approach • Collaborative mindset and commitment to accountability, continuous learning and high-quality work • Experience in a managed IT services provider, technology company or B2B professional services environment (nice to have) • Familiarity with Google Ads, ConnectWise, website content management systems and marketing analytics platforms (nice to have) • Experience coordinating co-branded marketing campaigns with technology vendors, distributors and strategic partners (nice to have) • Knowledge of Marketing Development Fund (MDF) programs (nice to have) • Experience supporting industry events, networking initiatives, sponsorships and partner marketing activities (nice to have)

🏖️ Benefits

• Get paid in Australian Dollars • Medical insurance from day one for you + spouse (or parents if unmarried) • Generous OPD coverage from doctor visits to all your medical needs • Home office setup allowance • Internet allowance • Gym & wellness allowance • Regular team events & engagement activities • Diji Assist mental health & counseling support • Reimbursement for industry certifications • Open-door culture • Flexible work – home or office, wherever you do your best work • Rewards & recognition • Christmas and financial year-end parties

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