
11 - 50 employees
Founded 2019
π§ Wellness
π₯ B2C
βοΈ SaaS
π° $1.5M Seed on 2019-02
Wellness β’ B2C β’ SaaS
Formula (formerly Fjor) is a consumer-focused digital nutrition platform that provides personalized meal plans, recipes, and food-tracking tools tailored to specific dietary lifestyles (e. g. , anti-inflammatory, Mediterranean, carnivore). The service lets users log meals quickly via photo recognition, barcode scanning, voice, or manual search, and offers goal-driven recipes, personalized feedback, tips, and habit nudges to support weight loss, energy, and healthier eating. The company (Fjor Nutrition Inc. , founded 2018) positions itself as a wellness-focused app delivering nutrition guidance and tracking for individual users.
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AI product builder automating Formulaβs in-house martech stack. Turning marketing bottlenecks into measurable products, integrations, and production workflows.
π Cyprus, Poland, +4 more countries β Remote
π° $1.5M Seed on 2019-02
β° Full Time
π‘ Mid-level
π Senior
βοΈ Marketing Operations
π» Ghost score 15%