Senior Paid Social Media Buyer

🔥 0 minutes ago

🌐 Mexico, Argentina, +4 more countries – Remote

🇲🇽 Mexico – Remote 🇦🇷 Argentina – Remote 🇭🇳 Honduras – Remote 🇳🇮 Nicaragua – Remote 🇨🇴 Colombia – Remote 🇨🇱 Chile – Remote

⏰ Full Time

🟠 Senior

💕 Social Media Manager

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Freelance Latin America

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

📦 Logistics

📣 Marketing

✈️ Travel

Logistics • Marketing • Travel

Freelance Latin America is a staffing solution that connects businesses with top-tier, bilingual remote professionals from South America. By providing a fully managed service, they handle all aspects of hiring, including recruitment, onboarding, and payroll, offering companies cost-effective staffing solutions without compromising quality. Their services cater to various industries, enabling organizations to benefit from exceptional talent while maintaining time zone compatibility and easy communication.

📋 Description

• Plan, launch, manage, and optimize paid social campaigns across Meta, TikTok, Pinterest, and Reddit, with Meta as the primary platform. • Manage budgets, audiences, funnel segmentation, media plans, and testing strategies aligned with lead generation, sales, and signup goals. • Develop creative testing frameworks and translate campaign needs into briefs for static, video, UGC, and motion content across TOF, MOF, and BOF stages. • Set up and validate conversion tracking, including pixels, CAPI, and platform events, and use attribution tools to evaluate campaign performance. • Analyze advertising and CRM data to identify creative wins, funnel gaps, lead quality trends, and scaling opportunities. • Prepare performance reports and communicate insights, KPI results, and optimization recommendations to internal and external stakeholders. • Collaborate with creative, CRO, SEO, and strategy teams to maintain aligned, high-performing campaigns. • Support Google Ads campaign setup, tracking, QA, and optimization when needed.

🎯 Requirements

• 4–7 years of hands-on paid social campaign management experience. • Deep experience with Meta Ads Manager, including campaign builds, testing, budget pacing, and audience management. • Experience with at least one additional platform: TikTok, Pinterest, or Reddit. • Demonstrated ability to brief, test, optimize, and scale creative content for performance. • Strong understanding of full-funnel planning, including TOF, MOF, and BOF strategies. • Proficiency with performance metrics such as CPA, ROAS, MER, and funnel health indicators. • Experience using CRM platforms such as HubSpot, Zoho, or GoHighLevel to cross-reference advertising and lead data. • Strong analytical, reporting, and communication skills. • Experience with third-party attribution platforms such as Triple Whale, Northbeam, or Wicked Reports is a plus. • Google Ads experience across Search, Performance Max, Demand Gen, and/or Shopping is a strong plus. • Experience with GA4, Google Tag Manager, Shopify or comparable eCommerce platforms is a plus. • Previous agency experience managing multiple accounts is preferred. • Strong proficiency with spreadsheets and reporting tools such as Google Sheets and Looker Studio. • Interest in using AI tools to support media planning and buying workflows is a plus. • Availability Monday through Friday, 9:30 AM–5:30 PM Eastern Time (EST).

🏖️ Benefits

• Fully remote work environment • Stable, long-term collaboration • Clear scope of responsibilities and structured workflows • Training and onboarding support • Opportunity to work with international teams • Exposure to modern tools and professional processes • Supportive and collaborative work culture • Opportunity for skill development and career growth