
201 - 500 employees
đŒ Consulting
đŁ Marketing
đ Education
đ° Corporate Round on 2019-01
Consulting âą Marketing âą Education
Headway EdTech is a company that focuses on educational technology, providing a platform for users to read or listen to book summaries. It aims to help individuals achieve personal growth and self-development by offering concise knowledge derived from best-selling nonfiction books. Users can enjoy curated content tailored to their goals such as building wealth, achieving happiness, and improving productivity. Headway EdTech positions itself as a convenient solution for learners to gain insights on the go, integrating seamlessly into everyday routines.
đ„ 0 minutes ago
đșđŠ Ukraine â Remote
â° Full Time
đĄ Mid-level
đ Senior
đ Growth Marketing
đ» Ghost score 11%
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201 - 500 employees
đŒ Consulting
đŁ Marketing
đ Education
đ° Corporate Round on 2019-01
Consulting âą Marketing âą Education
Headway EdTech is a company that focuses on educational technology, providing a platform for users to read or listen to book summaries. It aims to help individuals achieve personal growth and self-development by offering concise knowledge derived from best-selling nonfiction books. Users can enjoy curated content tailored to their goals such as building wealth, achieving happiness, and improving productivity. Headway EdTech positions itself as a convenient solution for learners to gain insights on the go, integrating seamlessly into everyday routines.
âą Launch and scale Google Search campaigns from the ground up âą Own paid marketing from campaign setup through performance tracking and further iterations âą Drive down CPA through campaign structure, localized landing pages across GEOs, keyword strategy, and related optimizations âą Integrate Google Ads AI tools and other automations into daily workflows âą Enable growth with new formats and channels within Google Ads, including Demand Gen and PMax âą Leverage AI in daily work âą Own paid acquisition strategy and execution âą Own unit economics behind paid acquisition results âą Contribute to product decisions from a paid marketing perspective âą Test new hypotheses, ship MVPs, scale successful products, and discontinue unsuccessful ones
âą 4+ years of hands-on experience with Google Ads âą Track record of managing Google Search campaigns on large budgets ($100k+ monthly spend) âą Experience launching campaigns and products from 0 to 1, then scaling them âą Solid working knowledge of Google Ads inventory âą Hands-on experience with Google Ads AI tools âą English at B2+ level, with confident, clear communication âą Experience with Demand Gen and PMax is nice-to-have âą Google Ads certifications are nice-to-have
âą Access to corporate knowledge base and professional communities âą Personal development plan âą Compensation for English language learning, external training, and courses âą Medical insurance âą Full sick leave compensation âą Sports activities including running, yoga, boxing, and more âą A week-long paid holiday twice a year âą Supporting initiatives that help Ukraine âą Office amenities including a reliable shelter, generators, and satellite internet
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