User Acquisition Manager

Job not on LinkedIn

🕒 August 19

🇺🇦 Ukraine – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

👻 Ghost score 25%

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Logo of Headway EdTech

Headway EdTech

201 - 500 employees

💼 Consulting

📣 Marketing

📚 Education

💰 Corporate Round on 2019-01

Consulting • Marketing • Education

Headway EdTech is a company that focuses on educational technology, providing a platform for users to read or listen to book summaries. It aims to help individuals achieve personal growth and self-development by offering concise knowledge derived from best-selling nonfiction books. Users can enjoy curated content tailored to their goals such as building wealth, achieving happiness, and improving productivity. Headway EdTech positions itself as a convenient solution for learners to gain insights on the go, integrating seamlessly into everyday routines.

📋 Description

• Launch and scale Google Search campaigns from the ground up • Own paid marketing — from campaign setup through performance tracking and further iterations • Drive down CPA through campaign structure, localized landing pages across GEOs, keyword strategy, etc. • Fold Google Ads AI tools and other automations into your daily workflow • Enable growth with new formats and channels within Google Ads, including Demand Gen and PMax • Leverage the power of AI in daily work • Own paid acquisition strategy and execution • Own the unit economics behind performance numbers • Contribute to product decisions from a paid marketing perspective • Work with multiple products as they scale

🎯 Requirements

• 4+ years of hands-on experience with Google Ads • A track record of managing Google Search campaigns on large budgets ($100k+ monthly spend) • Experience launching campaigns and products from 0 to 1, then scaling them • Solid working knowledge of Google Ads inventory • Hands-on experience with Google Ads AI tools • English at B2+ level, with confident, clear communication • Nice-to-have: experience with Demand Gen and PMax • Nice-to-have: Google Ads certifications

🏖️ Benefits

• An office with a reliable shelter, generators, satellite internet, and other amenities • Access to our corporate knowledge base and professional communities • Personal development plan • Compensation for English language learning, external training, and courses • Medical insurance and full sick leave compensation • Sports activities: running, yoga, boxing, and more • Corporate holidays: a week-long paid holiday twice a year to rest and recharge • Supporting initiatives that help Ukraine • Trust that comes with real ownership: the freedom to experiment and take ownership of direction and vision • Real resources behind you, for growth marketing and for your own development

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