
10,000+ employees
Founded 2003
đ Education
đĽ B2C
Education ⢠B2C
Global University Systems is a global network of higher education institutions that delivers accessible, digital-first and industry-relevant learning across a wide range of disciplines. The group operates and partners with universities and educational platforms to offer thousands of courses, a large student and alumni base, and a strong research focus that keeps curricula current; it emphasizes sustainability and social impact through ESG initiatives and global partnerships. Global University Systems supports student recruitment and professional outcomes through academic and recruitment partnerships while maintaining a presence across campuses and online.
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10,000+ employees
Founded 2003
đ Education
đĽ B2C
Education ⢠B2C
Global University Systems is a global network of higher education institutions that delivers accessible, digital-first and industry-relevant learning across a wide range of disciplines. The group operates and partners with universities and educational platforms to offer thousands of courses, a large student and alumni base, and a strong research focus that keeps curricula current; it emphasizes sustainability and social impact through ESG initiatives and global partnerships. Global University Systems supports student recruitment and professional outcomes through academic and recruitment partnerships while maintaining a presence across campuses and online.
⢠Develop compelling creative copy for organic and paid media, including social media, PPC, SEO, print and digital campaigns, and email journeys ⢠Ensure consistency in tone, style, and voice across platforms and institutions ⢠Use technology and AI tools to enhance the copywriting process while applying human creativity where necessary ⢠Align written content with company goals and marketing strategies ⢠Stay current with content and copywriting trends and implement best practices ⢠Coordinate with marketing teams to maintain a content calendar aligned with marketing and business goals ⢠Ensure content and communications consider diversity, equity and inclusion ⢠Contribute to regular content audits and recommend improvements based on metrics and analysis ⢠Assist in managing relationships with internal brand partners and provide clear, persuasive copy ⢠Maintain quality control and ensure copy follows brand guidelines and is error-free ⢠Collaborate with international and cross-functional teams on worldwide content initiatives
⢠Undergraduate level or equivalent work experience ⢠Significant (5+ years) experience in creative copywriting for multiple channels, including social media, PPC, SEO, content marketing and PR ⢠Demonstrated experience (2+ years) in a team-oriented environment ⢠Strong research and analytical skills ⢠Understanding of emerging technologies impacting copywriting, including generative AI, automation tools, and data analytics ⢠Strong project management skills and ability to manage multiple projects simultaneously ⢠Excellent communication and interpersonal skills ⢠Proven experience working collaboratively with an international team ⢠Strong problem-solving skills and strategic and creative thinking ⢠Expertise in Microsoft Office, particularly Word and PowerPoint ⢠Fluency in English with excellent writing and editing skills ⢠Portfolio demonstrating writing abilities and creative skills ⢠Demonstrated passion for the educational space ⢠Experience with SEO tools such as SEMRush and Ahrefs ⢠Experience with social media management tools such as Buffer and Hootsuite ⢠Experience with content management systems such as WordPress ⢠Experience in digital marketing, including SEO, social media advertising and content marketing ⢠Digital marketing qualification desirable ⢠Writing qualification desirable ⢠Knowledge of AP Style or other major style guides is a plus
⢠Equal opportunities employer ⢠Fully remote work arrangement
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