Senior Media Buyer, Meta Ads

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🕒 March 5

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GrowBeyond

WebsiteLinkedInAll Job Openings

1 - 10 employees

🎯 Recruiter

🤝 B2B

Recruitment • B2B

GrowBeyond is a UK-focused offshore hiring partner that helps SMEs build dedicated remote teams in the Philippines. They source, vet, and onboard full-time, English-speaking professionals across admin, marketing, creative, operations, and specialist roles, offering tiered recruitment packages, a one-time onboarding pack, and an ongoing Talent Success subscription for HR support. GrowBeyond emphasizes cost savings (typically ~75% vs UK hires), legal compliance, a 30-day replacement guarantee, and that endorsed hires work directly for the client rather than being hosted or managed by the company.

📋 Description

• Build, launch, and optimize Meta Lead Generation campaigns (Instant Forms and/or landing page lead funnels) • Write high-performing ad copy (hooks, primary text, headlines, descriptions) • Write and improve landing page copy to increase conversion rates • Create or coordinate ad creatives (static images, simple motion/video, variations for testing) • Set up campaign structure, audiences, and testing plans (A/B testing, creative testing, offers) • Monitor performance daily and make data-driven optimizations (budget shifts, creative rotation, audience tweaks) • Track key metrics (CPL, CPR, CVR, lead quality) and report results clearly • Collaborate with the team to improve offer positioning and messaging for financial services clients • Maintain strong organization across accounts, naming conventions, and documentation

🎯 Requirements

• Proven experience running Meta Lead Gen Ads (preferably in services-based businesses) • Strong copywriting ability for ads + landing pages • Ability to design ad creatives (Canva/Adobe/Figma or equivalent) with clean, professional taste • Strong understanding of testing and optimization (creative fatigue, scaling, audience segmentation) • Comfortable working with performance metrics and communicating insights clearly • High attention to detail and ability to execute consistently • Experience in wealth management, insurance, financial services, or other regulated industries • Understanding of compliance-friendly messaging and offer positioning • Basic tracking knowledge (Pixel/CAPI, UTM structure, conversion events) • Experience improving lead quality (form optimization, qualifying questions, follow-up alignment)